How brands are using location-based media for DOOH in post-lockdown world
Experts talk about the potency of a standardized measurement system as DOOH gains prominence
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NEONS OOH Awards 2020 to celebrate the best in the Out-of-Home industry
The NEONS OOH Awards will be held on March 12 and 13 at Taj Santacruz, Mumbai
OOH players need to be ready for a digital & programmatic reality: Atin Gupta
Gupta, CEO, Atin Promotions & Advertising, shares insights on how his company has grown and trends that will drive the OOH industry forward
'We want to redefine how hyperlocal targeting is used to connect with audiences'
Rishabh Mehta, Founder & CEO, Locad, shared with us how the organisation is building innovative products and IoT solutions for location-based advertising and the OOH media industry