Apparel Group appoints Sneha Mahant Mehta as Head-Marketing
She will be leading marketing for brands like Victoria's Secret, Bath & Body Works, Charles & Keith and Aldo
dy-works
Dy Works names Ashish Kalpund as Senior Design Director
He has over 15 years of experience in the design and branding industry
Analysis paralysis or creative whimsy? The better approach to brand strategy
Guest Column: Roshni Shroff Strategy Director at DY Works reflects on the concept of brand strategy & how it is interpreted by various strategic partners to brands
Ashish Bahl joins DY Works as CEO
Bahl has over 25 years of experience in advertising, marketing and media
Force Motors appoints DY Works to design brand & experience strategy for Gurkha
The new generation Gurkha is scheduled to be launched at the end of the year
Tresa Paul takes charge of DY Works as CEO
She takes charge from Alpana Parida who has moved out to pursue entrepreneurial opportunities