We want to be the one-stop destination for everything for home: Naveen Murali, Pepperfry The Head of Marketing at Pepperfry shares insights on the new festive campaign, strengthening the brand’s positioning, marketing strategies, online vs offline sales and more Ritika Raj Oct 19, 2022 8:54 AM
Lifestyle good brands expect a bright festive season as people look to upgrade WFH devices The category has been seeing robust consumer movement for the past few quarters because of the changing lifestyle Simran Sabherwal & Mansi Sharma Oct 5, 2021 8:11 AM
2020 Festive Season: InMobi report decodes how can brands win the connected consumer This year, Indians are willing to spend INR 15,000 on an average for shopping, states the report e4m Desk Sep 21, 2020 3:43 PM