Date-wise News

The campaign has been conceptualised and created by Leo Burnett India  

e4m Desk Sep 21, 2020 7:01 PM

The brand will take forward its thought of #ALotCanHappenInside further in this tournament

e4m Desk Sep 21, 2020 6:36 PM

The 12th season is Co-powered by Vedantu and Tata Salt. The Associate Sponsors are IDFC FIRST Bank, LIC, Asian Paints, Ultratech Cement, QuickHeal, Sensodyne and Nissan. RBI is the Special Partner

e4m Desk Sep 21, 2020 6:24 PM

The focus will be to make ISA future ready for the new normal that is emerging around us, says Kataria

e4m Desk Sep 21, 2020 6:02 PM

Ganguly will be part of Dr Rhazes’ new campaign to highlight the importance of proactive and continuous protection in our daily lives

e4m Desk Sep 21, 2020 5:27 PM

The brand has been associated with the cricketer for the past 15 years

e4m Desk Sep 21, 2020 5:21 PM

Datta comes with over 16 years of experience in senior leadership roles at companies such GREY Worldwide, McCann-Erickson, Ogilvy, and Lowe Lintas

e4m Desk Sep 21, 2020 5:08 PM

The brand aims to put the spotlight on germs present in one’s mattresses through this campaign

e4m Desk Sep 21, 2020 4:32 PM

Created by Ant Theory Pvt. Ltd, the campaign was released digitally on 19th September 2020, on OkCredit’s YouTube Channel and other digital platforms

e4m Desk Sep 21, 2020 4:17 PM

The first phase of the 'Rupaiyyah Hai Pahiya campaign is live in print media

e4m Desk Sep 21, 2020 4:04 PM

Created by Ant Theory Pvt. Ltd, the campaign was released digitally on 19th September 2020, on OkCredit’s YouTube Channel and other digital platforms

e4m Desk Sep 21, 2020 3:58 PM

The company holds expertise in planning and executing election campaigns, candidate profiling and government messaging

e4m Desk Sep 21, 2020 3:52 PM

This year, Indians are willing to spend INR 15,000 on an average for shopping, states the report

e4m Desk Sep 21, 2020 3:43 PM

The initiative will showcase and celebrate talented Indian youth

e4m Desk Sep 21, 2020 3:28 PM

To have 5000 pre-loaded evergreen Malayalam song and carnatic music

e4m Desk Sep 21, 2020 3:12 PM

Designed by its creative agency, AndAnd Brand Partners, the campaign has a series of fun posts that associate cricket with Dunkin’ products

e4m Desk Sep 21, 2020 2:59 PM

The team will also act as mentors and sounding boards for important career decisions in the fast-evolving media landscape

e4m Desk Sep 21, 2020 2:54 PM

The funding is led by SIG and tech investor RTP Global, along with MDI Ventures and Pegasus Tech Ventures

e4m Desk Sep 21, 2020 2:48 PM

As part of the offer, members can avail themselves of one more year of membership after they pay for a year

e4m Desk Sep 21, 2020 2:46 PM

Sanon will soon be seen featuring in a slew of commercials spanning television and social media for the brand’s activated charcoal and the lemon facewash

e4m Desk Sep 21, 2020 2:19 PM

The core campaign has been conceptualized and executed by Taproot Dentsu

e4m Desk Sep 21, 2020 2:09 PM

The move will allow TikTok to operate in the US since the tech giant and the retail multinational will now resolve security concerns regarding the platform in the country

e4m Desk Sep 21, 2020 1:37 PM

With #ProtectionFrontFootPe, the life insurer strengthens its commitment towards comprehensive financial protection off the field

e4m Desk Sep 21, 2020 1:27 PM

Mahajan recently stepped down as Editor-in-Chief of Rajya Sabha TV

e4m Desk Sep 21, 2020 1:11 PM

To commemorate the occasion, Gulf has unveiled a 10th anniversary jersey

e4m Desk Sep 21, 2020 1:01 PM

The event will feature top streamers and gamers like Scout, Mortal, 8bit_Thug, Ghatak, Samay Raina, Kronten and others

e4m Desk Sep 21, 2020 1:01 PM

The ads aim to encourage users to go Premium with ‘no ads’

e4m Desk Sep 21, 2020 12:28 PM

Dr. Morepen will be adding products designed using a combination of nature and science

e4m Desk Sep 21, 2020 12:22 PM

The skincare brand has been chosen as the team's official 'SkinFit & Hygiene' partner

e4m Desk Sep 21, 2020 12:22 PM

The 'Kiska Hai' campaign showcases the brand's deep connection with its Indian consumers

e4m Desk Sep 21, 2020 12:13 PM

The campaign highlights the convenience of paying credit card bills through the app

e4m Desk Sep 21, 2020 12:06 PM

Swanthanam stars Chippy Ranjith, Rajeev Nair, Lakshmi, Girish Nambiar, Sajin, Ambika, Gopika and Apsara in the lead roles

e4m Desk Sep 21, 2020 11:46 AM

The ad celebrates the unrelenting spirit of 76-year-old Sujit Chattopadhyay under Colgate’s ‘Smile karo shuru ho jao’ campaign

e4m Desk Sep 21, 2020 11:28 AM

The new campaign has been launched for Marico’s Travel Protect and House Protect surface disinfectants

e4m Desk Sep 21, 2020 11:16 AM

The brand has rolled out a new TVC to address the need for a complete after-school learning solution

e4m Desk Sep 21, 2020 11:07 AM

The new campaign highlights the brand's promise of embracing a holistic customer-centric approach

e4m Desk Sep 21, 2020 11:01 AM

The special edition also packs in the much-needed positivity to counter the current pandemic-led environment, the Group has said

e4m Desk Sep 21, 2020 10:43 AM

The virtual session shared insights from several studies done by Quora on driving performance by targeting large, high-intent audiences

e4m Desk Sep 21, 2020 9:26 AM

Experts from the adland feel brand activity around the cricketing extravaganza has not been too impressive this year so far

Neeta Nair Sep 21, 2020 9:23 AM

Mallika Sinha, Senior Manager Marketing Communications at Vestige Marketing, says the PR industry is set to further become digitally strong in the years to come

e4m Desk Sep 21, 2020 9:23 AM

The channel has released ‘Ab Paltega Scene Kyuki Bigg Boss Dega 2020 Ko Jawaab' campaign for the show that starts on October 3

Sonam Saini Sep 21, 2020 9:21 AM

Nikhil Rungta, Country Manager, India Verizon Media, says 5G will unlock new creative realities led by immersive experiences to redefine brand relationships with consumers

Nafisa Shaheen Sep 21, 2020 9:15 AM

Industry watchers say getting viewers to pay for quality content is key to finding a balance between subscribers and average daily active users

Dipali Banka Sep 21, 2020 8:43 AM

Industry experts discuss whether ed-tech apps, who are some of the most active advertisers on TV today, will be fazed by educational institutions' decision to let students visit schools for guidance

Neeta Nair Sep 21, 2020 8:39 AM

Roth, CEO - The Store WPP, EMEA and Asia & Chairman of BrandZ, says investment in technology and a direct relationship with consumers will accelerate the businesses in next two years 

Naziya Alvi Rahman Sep 21, 2020 8:15 AM

Based on the insight that people are spending more time reading newspapers during this time, the group delivered two editions on the same day to boost engagement with their readers

e4m Desk Sep 21, 2020 7:49 AM