Godrej Expert Rich Crème's new TVC showcases the importance of picking the right colour
Conceptualized by Lightbox, the in-house creative studio of GCPL.
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Saif Ali Khan becomes the face of Godrej Expert Easy Shampoo Hair Colour
The brand has unveiled a TVC campaign featuring the actor conceptualized by Creativeland Asia
Karan Johar Birthday Special: A look at some of the showman's most memorable ads
On his 49th birthday, we revisit some of Johar's rare yet best stints in front of the camera
Godrej Expert unveils digital film for new shampoo hair colour
The film, conceptualized by Creativeland Asia, features South actor-couple Sneha & Prasanna
We assess celebrity associations with a purpose-driven approach: Sunil Kataria
Sunil Kataria, CEO - India & SAARC, GCPL, tells us how topicality and authenticity played an important role in the recent Godrej Expert Rich Crème’s campaign with filmmaker Karan Johar