Date-wise News

Ebix has issued a statment in response to the termination of the merger agreement with Yatra

e4m Desk Jun 8, 2020 7:20 PM

Sunita Rajan, Senior VP, Advertising Sales, Asia Pacific, CNN International, tells us how the global news giant is collaborating with its advertiser partners and helping them engage with consumers

Simran Sabherwal Jun 8, 2020 6:49 PM

Jeswant was earlier the company’s Senior Vice President (Sales & Marketing) and has been associated with Funskool (India) for over 20 years

e4m Desk Jun 8, 2020 5:41 PM

Online brand store is available for consumers in top metros

e4m Desk Jun 8, 2020 5:04 PM

Auditions for the game show will commence on 7th June 2020 at 9PM

e4m Desk Jun 8, 2020 4:49 PM

Reinventing the strategy to help consumers steer away from the lockdown monotony, OREO introduced its latest digital campaign ‘#AtHomewithOreo’

e4m Desk Jun 8, 2020 3:16 PM

Reddy, Head - Corporate Communications at Axis Bank, talks on how the bank is dealing with the COVID crisis, leveraging digital, importance of corporate communication teams and more

Nafisa Shaheen Jun 8, 2020 3:09 PM

The new app will feature breaking news, analysis & opinion, and will be available on both Android and iOS platforms

e4m Desk Jun 8, 2020 2:55 PM

The show is a romantic family drama set to release on June 8, 9 PM

e4m Desk Jun 8, 2020 2:39 PM

The film by Wunderman Thompson is a follow-up to the brand's previous campaign, which drove home the message of staying indoors

e4m Desk Jun 8, 2020 2:14 PM

The campaign has been conceptualised and executed by BBH India

e4m Desk Jun 8, 2020 1:56 PM

Ever since the lockdown was declared, the magazine has focused on a digital approach, releasing 12 consecutive cover stories on COVID impact

e4m Desk Jun 8, 2020 1:10 PM

With Dentsu Play, DAN’s data sciences division aims to help brands better connect with audiences

e4m Desk Jun 8, 2020 11:48 AM

The company has increased credit limit up to Rs 100,000 of monthly spends to enable payment for large items such as furniture and consumer electronics

e4m Desk Jun 8, 2020 11:35 AM

According to media reports, an advertisement has been published to fill Sharma’s position

e4m Desk Jun 8, 2020 11:25 AM

Google's advertising business will now be headed by Jerry Dischler who will report to Raghavan

e4m Desk Jun 8, 2020 9:07 AM

Guest Column: Rahul Jain, Creative Strategist at Sideways, writes how brands can take the right marketing decisions to ensure a quick demand recovery once the world moves into the ‘new normal’

Rahul Jain Jun 8, 2020 8:55 AM

We decode why the four big networks are back to FTA space and what it means

Simran Sabherwal & Tasmayee Laha Roy Jun 8, 2020 8:48 AM

If the verdict favours the out-of-home players, only the ones who have appealed for the waiver will get an exemption from May licence fee

Noel Dsouza Jun 8, 2020 8:33 AM

Sunil Kataria, CEO - India & SAARC, GCPL, tells us how topicality and authenticity played an important role in the recent Godrej Expert Rich Crème’s campaign with filmmaker Karan Johar

Christina Moniz Jun 8, 2020 8:31 AM

In our new series - e4m Creative Zone - we speak to Titus Upputuru, National Creative Director, Dentsu One & Creative Head, Taproot Dentsu, on upping the digital game amidst COVID conditions & more

Misbaah Mansuri Jun 8, 2020 8:22 AM

Jio Platforms has raised Rs 97,885.65 crore from leading global investors including Facebook, Silver Lake, Vista Equity Partners, General Atlantic, KKR, Mubadala and ADIA in less than seven weeks

e4m Desk Jun 8, 2020 7:59 AM