icc-wc-2023

If a match is one-sided and ends early, the broadcaster can compensate the advertisers by offering slots in other games. However, if all or most of the matches end quickly, the revenue may suffer
Sonam Saini Nov 15, 2023 9:17 AM

According to a TAM report, this edition of the tournament saw the count of advertising categories grow by 29% with more than 85 categories having advertised so far
e4m Staff Oct 30, 2023 4:22 PM