Sonam Kapoor stars in new ad for ITC Vivel
The ad has been conceptualized by Brand David
itc-vivel
Vivel focuses on the struggles of homemakers in new campaign for Women's Equality Day
The film is a collective portrayal of strong women who have made their own choices to ensure the happiness and wellbeing of their families
ITC Vivel encourages women of tomorrow to think free and own the life choices
The brand urges parents to help their children create ‘confidence’ boards wherein children affirm what makes them strong, unique and beautiful
ITC Vivel ropes in Kriti Sanon as new brand ambassador
Sanon will feature in a campaign film conceptualised by Brand David for Vivel's cooling portfolio of soaps and body washes