Manoj Kandasamy will continue as Chief Digital Officer at GroupM's Motivator

e4m Desk Jul 20, 2024 11:15 AM

Industry experts discuss the nebulous concept of 'views' in the world of digital advertising where attribution has been plagued by the problem of plenty

Shantanu David Jan 24, 2024 8:45 AM

An all-encompassing strategy, intertwining technology, communication, and oversight, is imperative for advertisers to safeguard their digital investments, say industry experts

Shantanu David Jan 22, 2024 8:46 AM

Prior to this, Kandasamy was with ShareChat as National Agency Head

e4m Staff Dec 21, 2023 11:21 AM