Date-wise News
In the latest campaign, Sara Ali Khan inspires girls to embrace periods fearlessly
e4m Staff Jan 22, 2024 5:41 PM
Zomato brought a smile on everyone’s faces as it took over the PSA system in the Mumbai Metro recently
e4m Staff Jan 22, 2024 5:35 PM
Guest column: Basant Maheshwari, Co-Founder and Partner of Basant Maheshwari Wealth Advisers LLP, says that the ZEE-Sony merger is the first instance in India of a deal failing, despite NCLT approval
Basant Maheswari Jan 22, 2024 4:53 PM
Guest Column: Karan Taurani of Elara Capital writes on the possible outcomes of the Zee-Sony fallout
Karan Taurani Jan 22, 2024 4:33 PM
As part of the mandate, Publicis Worldwide India has launched a two-part digital campaign
e4m Staff Jan 22, 2024 4:23 PM
Kewal Kiran Clothing Limited said that it 'has taken a strong objection' to the use of 'Killer' as part of the the Netflix series' name
e4m Staff Jan 22, 2024 4:16 PM
The app was launched in Ayodhya on the occasion of consecration of Ram Temple on Monday
e4m Staff Jan 22, 2024 3:58 PM
The development doesn't bode well, say experts, who believe that consolidation is the way forward for the industry
e4m Staff Jan 22, 2024 3:13 PM
Dream11’s overall advertising promotional expenses increased from Rs 2,158 crores in FY '22 to Rs 2,964 crores in FY’23
e4m Staff Jan 22, 2024 3:04 PM
Sources told e4m that the agency's Group Head (Copy), Farishte Irani is currently on her notice period and is on her way to join another agency
Tanzila Shaikh Jan 22, 2024 2:11 PM
ZEEL has denied assertions raised by Culver Max and BEPL on the alleged breaches under the terms of the MCA, including their claims for the termination fee
e4m Staff Jan 22, 2024 1:52 PM
The company said the Board will take all necessary actions in the best interest of the stakeholders
e4m Staff Jan 22, 2024 1:36 PM
ZEEL MD Punit Goenka was present at the Ram Mandir consecration ceremony at Ayodhya
e4m Staff Jan 22, 2024 1:23 PM
Zee said that despite conducting numerous deliberations in good faith, the parties failed to arrive at a consensus
e4m Staff Jan 22, 2024 1:13 PM
ZEE has said it will take appropriate legal action against Sony, which has invoked arbitration proceedings against the former
e4m Staff Jan 22, 2024 12:54 PM
The partnership will enhance Channel Factory’s existing AI with Pixis.ai’s AI capabilities to resolve fundamental, yet largely unmet needs of marketers
e4m Staff Jan 22, 2024 12:20 PM
Amey Tingare has been with Maserati for a year; his earlier stints were with Jaguar Land Rover, BMW and Mercedes
e4m Staff Jan 22, 2024 11:50 AM
Prior to this, Venkatesh Vijayaraghavan was CEO & Director at CavinKare
e4m Staff Jan 22, 2024 11:20 AM
As per reports, the FMCG giant last reviewed its media account in 2021
e4m Staff Jan 22, 2024 11:15 AM
The awards saw 374 entries from 42 agencies and 109 clients across 13 cities and 9 states
e4m Staff Jan 22, 2024 10:42 AM
In the 2024 edition, 15 Changemakers are being recognised for leaving an indelible mark on the society
e4m Staff Jan 22, 2024 10:31 AM
The Zee-Sony merger deal was terminated due to 'non-compliance with terms of agreement', Sony Corp has said
e4m Staff Jan 22, 2024 9:39 AM
While the TV industry relies on large advertisers, SMBs are driving the tech platforms' ad growth, say experts
Kanchan Srivastava Jan 22, 2024 9:04 AM
Officials from news channels say there is a “substantial” growth in advertising rates and there has been an overwhelming response from advertisers, especially for CTV and streaming mediums
Chehneet Kaur Jan 22, 2024 8:59 AM
Guest Column: Anil K Pandit, Senior Vice President, Publicis Media Services India, writes on the alternatives in the times after the withdrawal of cookies
Anil K Pandit Jan 22, 2024 8:53 AM
Sriram Srinivasan was associated with The Hindu Group for over eight years
e4m Staff Jan 22, 2024 8:50 AM
An all-encompassing strategy, intertwining technology, communication, and oversight, is imperative for advertisers to safeguard their digital investments, say industry experts
Shantanu David Jan 22, 2024 8:46 AM
