The campaign 'Thande Dimag ki Soch: A Quirky Cricket Tale' has been conceptualized by Onads Communications

e4m Staff Apr 2, 2024 4:41 PM

When MIRC Electronics wanted a piece of the customers' mindshare in the 80s, it decided to take a fiendishly good route to achieve it

Sandhya Raghavan Jan 12, 2023 8:45 AM

Guest Column: Rajeev Karwal, Founder Chairman of Milagrow Robots, writes about knowing Goutam Rakshit and the adman's iconic brand mascot - the Onida Devil

Rajeev Karwal Apr 2, 2020 1:19 PM

Guest Column: Lloyd Mathias, Business Strategist & former Asia-Pacific Marketing Head of HP Inc, writes a fitting tribute to adman Goutam Rakshit, who passed away on March 31st

Lloyd Mathias Apr 2, 2020 9:07 AM

Industry colleagues remember him as a fearless adman, a guide & an inspiration

exchange4media Staff Apr 1, 2020 6:31 PM