The marketing campaign is executed by Prime Video alongside its agency partners Kulfi Collective, So Cheers, Initiative and Trzy Innovationz
The original series will premiere on OTT platform on 14th May 2021
Tandav marks the digital debut of Dimple Kapadia and presents actors Saif Ali Khan, Zeeshan Ayyub & Sunil Grover in never-before-seen avatars
Moving away from conventional romance-skewed promotions, the platform explored the reality of love for its MX Original series – Pawan and Pooja