oziva

Why ‘subscription-first’ is a buzzword amongst D2C players

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While the subscription model helps brands seek customer loyalty and build on retention, customization and sustainability make this format appealing to customer groups, explain industry watchers

Sohini Ganguly Oct 4, 2023 8:18 AM

HUL acquires stakes in Oziva and Wellbeing Nutrition

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This is being seen as the FMCG major’s foray into the wellness and nutrition category

exchange4media Staff Dec 14, 2022 9:51 AM

Swiggy appoints Saurabh Nath as Head of Brand Marketing

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Prior to this, Nath was with OZiva as Head of Marketing

exchange4media Staff Mar 21, 2022 8:21 AM

Deepika Padukone roped in by OZiva to promote plant-based nutrition

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The brand has roped in Padukone for her stance on fitness and mental wellbeing

exchange4media Staff Mar 10, 2021 11:54 AM

OZiva signs on Samantha Akkineni as ambassador for South

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Samantha will be seen in two new campaign films around fitness and beauty

exchange4media Staff Oct 30, 2020 11:31 AM

Shruti Hassan and OZiva join hands for #MyPCOSStory movement

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By initiating this movement, OZiva encourages users to participate, post and share their PCOS stories online

exchange4media Staff Sep 8, 2020 11:30 AM