TKF Director Vivek Agnihotri Hosts Zee News’ Prime Time Show DNA
The show is hosted by Sudhir Chaudhary , editor-in-chief and CEO of Zee News, WION, Zee Business, Zee 24 Taas.
Date-wise News
Indian M&E sector recovered 16.4% to reach Rs 1.61 trillion in 2021: EY-FICCI report
Expected to exceed pre-pandemic levels in 2022
Aaj Tak clocks 300 million reach: BARC data
The data is for Week 1- 10, 2022
Mars Wrigley appoints Piyush Jain as Sales Director, India
He succeeds Ritesh Gauba who most recently moved on after spending 8 successful years in the Sales function of the company
Vishal Mehra named CEO of Popkorn Communications
Prior to this, Mehra was with 22feet Tribal Worldwide
Hindware revamps brand identity, ropes in Tamanna Bhatia as endorser
The revamp is aimed at building a deeper connection with the audience for a new tomorrow, the company said
Focussing on solution instead of problem is the mark of a true leader: Manisha Chaudhary
In today’s edition of ‘Women Achievers 2022’ series, Chaudhary, Founder & Director of Value 360 Communications, urges young professionals to embrace skill-based learning & be relevant at every stage
Gurjot Shah Singh appointed Executive Vice President, Media at Isobar India
Before joining Isobar, Singh held the post of Executive Vice President at Dentsu Webchutney
Ageas Federal Life Insurance unveils new campaign featuring Sachin Tendulkar
The #FutureFearless campaign is conceptualized and created in partnership with VMLY&R India
Meesho appoints Harsh Chaudhary to lead monetisation
Chaudhary has held leadership positions with brands such as Disney+ Hotstar, Myntra and McKinsey & Company
Baseline Ventures to represent ace shuttler Lakshya Sen on commercial portfolio
The brand aims to nurture ‘Brand Lakshya’ under this partnership
Looking into the salad bowl: A lesson in identity & authenticity
Guest Column: Mausumi Kar, Managing Director, Motivator, writes on how the society has a huge role in dictating the larger narrative on gender
Lay’s unveils ‘Sizzlin’ Hot’ TVC with Ranbir Kapoor & Radhika Madan
The campaign film is called Too Hot To Stop
Hindustan-e4m webinar: ‘Hindi heartland's media consumption evolving’
The webinar ‘Naya Hindustan – Discovering the Hindi Heartland’ saw a group of marketers and media experts share interesting insights on the opportunities in the Hindi-speaking market
Ronit Baugh joins Jet Airways as GM & Head of Communications
Prior to this, Baugh was with Oxford University Press as Communications & Public Affairs lead
Kriti Sanon urges women to experience salon-like feels at home in Urban Company's new ad
The campaign has been conceptualized by QED Communications
Tech Mahindra appoints N Dilip Venkatraman as Global Head, Media & Entertainment
Venkatraman has over 20 years of experience in the industry and has worked with several top media organisations
Majid Yazdani named VP, Byju's Lab
Prior to this, Yazdani was with Facebook AI as Technical lead
Mumbai Indians welcomes rivals with ‘Khelo Dil Khol Ke’ hoardings
The huge hoardings have been put up across the city
ZEE5 unveils ‘Dekhtey Reh Jaogey’ campaign with Sara Ali Khan & Amol Parashar
The ad film highlights that with ZEE5, audiences can watch new films and shows every week, thereby avoiding the FOMO
Our consumer-centric vision has generated massive fan loyalty: Kevin Vaz
The Head of Network Entertainment Channels, Disney Star, spoke to e4m about the newly launched non-fiction show ‘Smart Jodi’, Star Plus’s programming strategy and much more
ADK joins forces with Rage Communications to expand footprints in India & Australia
The partnership accelerates the commitment to drive outcome-focused digital marketing and advertising campaigns for clients
Verve Media wins social media marketing mandate for WelFra Investments
The mandate includes social media management, digital creative designing, content marketing, and ORM
Publicis Groupe elevates Jose Leon as Managing Director-Indigo Consulting
Leon was earlier the COO
Pitch CMO Summit Mumbai 2022: Experts to share insights on 'Power of Brand Trust'
The summit will be held virtually on 25th March, 2022
'Tech is a great space for aspiring young women to grow in their careers'
In today's edition of e4m's 'Women's Day' series, Kamolika Peres, Director - Enterprise, Midmarket, SAARC, Google Cloud India, talks about gender equity, opportunities for women in tech, & more
Josh poised to capitalise on digital advertising growth: Sunil Mohapatra
Josh provides unique & personalized experience to users, says the Chief Revenue Officer of VerSe Innovation while sharing more on the platform’s growth and expansion of local language Internet market
‘Programmatic has created a bridge between publishers, advertisers & users’
exchange4media, in association with vdo.ai, recently hosted a panel discussion on ‘discovering the secrets to power of video for maximising revenue’
BARC News Ratings: Too early to interpret data?
Industry experts say stakeholders must wait and watch for 8-13 weeks to arrive at any inferences
Swiggy appoints Saurabh Nath as Head of Brand Marketing
Prior to this, Nath was with OZiva as Head of Marketing
Cannes Lions 2022: Indian contingent eyes big wins in Digital & Social
Categories like Print and Outdoor might continue to see a decline in the number of entries from India