parx

Sparx’s new film with Akshay Kumar celebrates the ‘never give up’ attitude

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The film shows a kite flying sequence

e4m Staff Nov 6, 2023 4:22 PM

Sparx unveils 'Sparx – it’s in me' campaign featuring Akshay Kumar

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The campaign has been created by DDB Mudra

exchange4media Staff Oct 22, 2021 4:15 PM

We want to grow through multi-brand outlets and e-commerce platforms: Gaurav Dua, Relaxo

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Dua, Executive Director - Marketing & Sales, Relaxo Footwear, talks about the brand’s shift to digital, rebranding, marketing strategy, anticipated growth, the outlook for retail, and more

Ritika Raj Oct 19, 2021 8:41 AM

Sparx riding the T20 wave

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The brand has taken sponsorship of Super 4s on IPL and is betting big on digital media

exchange4media Staff Oct 20, 2020 2:59 PM