Per Pedersen, by The Network Founder & former Grey Worldwide Creative Chairman, dies at 58
Pedersen lost his battle to cancer on January 4
per-pedersen
Per Pedersen & the art of ‘killing your darlings’
The Founder and Creative of By the Network shares his idea of creativity in the modern context, the biggest threat to advertising, his company’s structure and much more
Recap: The Week That Was
We bring you a roundup of the news that made headlines this past week
Agency leaders should get out of the board room & make human connections: Per Pedersen
At the 20th edition of the e4m Conclave, Per Pedersen, Founder & Creative at by The Network, shared key lessons for agencies to survive and stay relevant
Agencies should be idea driven, not CFO driven: Per Pedersen
e4m Conclave: These are just highlights from our elaborate session with Per Pedersen, Founder & Creative, by The Network
D-day: Gear up for 20th edition of power-packed e4m Conclave today
The umbrella theme for this year’s event is ‘Mutation of Marketing DNA’
Decoding the ‘Mutation of Marketing DNA’: e4m Conclave on January 18
Mark Read, Per Pedersen, Kent Wertime, and Preeti Reddy among leaders who will grace the event this year
Independent agency ^atom is now part of by The Network
At by The Network, ^atom will be the exclusive partner representing India and South Asia