ramadan
How brands captured the spirit of the holy month with nuanced storytelling centred on love, community and benevolence
The campaign will commence on the first day of Ramadan, and continue until the celebration of Eid al-Fitr
exchange4media Staff Mar 23, 2023 12:35 PM
The campaign, titled “Ibaadat Ke Iss Mahine Rakhein Sehat Ka Saath”, aims to promote individual well-being by blending the spiritual and personal aspects of Ramadan
exchange4media Staff Mar 23, 2023 11:53 AM
The campaign, comprising 3 digital films, has been conceptualized and executed by Maximus Collabs
exchange4media Staff Apr 23, 2022 8:23 AM
We bring you a roundup of the news that made headlines this past week
exchange4media Staff May 15, 2021 7:29 AM
Industry watchers talk about the factors that hinder brands from connecting with the consumers in the Holy Month
Misbaah Mansuri May 10, 2021 8:56 AM
Pankaj Mishra, CEO – Apis India, lets us in on all the behind-the-scenes trials they endured to put out the heartwarming brand film during trying times
Misbaah Mansuri May 4, 2021 8:57 AM
The brand and agency speak about how they brought forth the idea of 'neki' or goodness in the ad
Misbaah Mansuri Apr 23, 2021 8:32 AM
The film has been created with DDB Mudra at zero cost with all the scripting, recording & editing done at home
exchange4media Staff May 18, 2020 8:45 AM
Industry experts say this Ramadan, brands need to adapt fast as the situation presents an opportunity for them to play a real role here
Misbaah Mansuri May 1, 2020 8:58 AM
