Drawing from the brand’s inherent association of ‘power/energy’ a contemporary new identity has been created
The revamped design will be rolled out across touchpoints in North America this year and in the rest of the world in 2024
PayMe has renamed its brand name 'PayMe India' to just 'PayMe'
The channel launches its new positioning through ‘Apni vibe, apni tribe’ campaign across its key markets
The Airline is in the process of transitioning all its operations under this new brand
The refreshed app will allow users to discover the most relevant cricket content anytime, anywhere
The channel also has a new tagline: Humara Samwad, Rashtrawad
Zakka Jacob, Executive Editor, CNN-News18, talks about the revamp coinciding with the 'no BARC ratings' period, the channel’s primary focus areas and more