Using outdoor campaigns to go viral has become a powerful tool for brands to expand their reach and spark meaningful conversations with their audience, say experts

Chehneet Kaur Aug 27, 2024 9:27 AM

Shreya Sachdev, Head of Marketing, Puma India, says the brand will continue with digital campaigns as they have perfected its place in the medium

Shantanu David Apr 5, 2022 8:39 AM

In addition to her current role of heading strategic initiatives, Sachdev will now be responsible for leading creative, brand marketing and managing brand personalities

exchange4media Staff Aug 28, 2020 10:41 AM