As part of the e4m Conclave webinar series, media leaders shared insights on shifts in media consumption during the pandemic, what it means for brands, the position of Print and much more

exchange4media Staff Sep 4, 2020 8:37 AM

At the e4m e-Content Jam, a panel of industry experts discussed strategies to stay relevant, sensitive and true while creating content in these Covid times

exchange4media Staff May 30, 2020 9:22 AM

Conceptualised by Mondelez India & Ogilvy, the campaign has been rolled out for the newly launched Cadbury Chocobakes Cookies

exchange4media Staff Mar 3, 2020 12:58 PM

Conceptualised by FCB Interface, the campaign will be supported by extensive digital, outdoor and on-ground activation

exchange4media Staff Feb 25, 2020 5:07 PM

The initiative underscores the company’s commitment to stay consumer-obsessed and to empower consumers to snack right

exchange4media Staff Jan 9, 2020 1:52 PM