As part of the e4m Conclave webinar series, media leaders shared insights on shifts in media consumption during the pandemic, what it means for brands, the position of Print and much more
At the e4m e-Content Jam, a panel of industry experts discussed strategies to stay relevant, sensitive and true while creating content in these Covid times
Conceptualised by Mondelez India & Ogilvy, the campaign has been rolled out for the newly launched Cadbury Chocobakes Cookies
Conceptualised by FCB Interface, the campaign will be supported by extensive digital, outdoor and on-ground activation
The initiative underscores the company’s commitment to stay consumer-obsessed and to empower consumers to snack right