supply-path-optimization-initiative

PubMatic Co-founder & President shares that SPO's demand will increase further as more & more buyers are looking to consolidate supply paths for advanced targeting solutions & best ad inventory

Kanchan Srivastava Apr 18, 2022 8:54 AM

The project will give brands and advertisers across the Asia Pacific region more visibility into the programmatic supply chain

e4m Desk Nov 11, 2020 12:15 PM