India’s awards tally at Cannes Lions has shrunk to 18 this year, from 25 in 2023 and 47 a year before. The downward trend has sparked a debate about the state of India's creative prowess

Kanchan Srivastava Jun 24, 2024 8:24 AM

 The impressive wins for India came across two categories - Outdoor and Health & Wellness

Mansi Sharma Jun 18, 2024 7:14 AM

Ogilvy bagged a silver and a bronze for Taj Mahal Tea and St Jude Childcare Centre campaigns respectively. McCann Worldgroup won silver for Buckaroo Footwear

e4m Staff Jun 17, 2024 6:10 PM

The santoor is Ogilvy's one-of-a-kind musical installation that plays the Malhar raag when 'activated' by the rain

e4m Staff Oct 7, 2023 8:56 AM

The brand has strengthened its association with classical musicians by presenting a line-up of 24 artists who will perform live for over two months

exchange4media Staff Jun 19, 2020 12:00 AM

The studio will bring alive the story of one of the celebrated songwriters for his centenary year in 2021

exchange4media Staff Feb 19, 2020 4:45 PM