Nora Fatehi teamed up with Shenseea for a powerful rendition of her new single on one of America’s biggest late-night stages
Gen Z’s reliance on social media and influencers for product discovery remains, while new levels of comfort with retail media and AI take shape.
From an “underarm ambassador” at the U.S. Open to mayonnaise-scented fragrances, the CPG marketer sees sports as a diversifying sandbox.
Disney+ unveils its festive campaign and new creative platform, ‘A lifetime of great stories’, created by creative agency of record VCCP.
In Odisha’s tribal heartland, unpredictable monsoons are wiping out indigenous crops and with them, centuries of farming knowledge and cultural memory.
From hands to feet, voice to vision, our digital tools extend, transform, and sometimes erase the human body.
Vanilla Films, creates a poetic brand film rooted in the present with ‘Kasturi’.
Samsung Ads India has announced the appointment of Vignesh V as Director, Ad Sales for the region. With more than two decades of experience across media sales.
Parents accused of selling a three-month-old arrested, along with the couple who say they “adopted” him. The HC has asked what happens to the child
editor@exchange4media.com & exchange4media Bangalore Bureau & exchange4media Kolkata Bureau & exchange4media Mumbai Bureau Nov 20, 2025 1:01 PM
New Delhi: Seedtag, the global neuro-contextual advertising company, has released the results of a first-of-its-kind neuroscience study conducted with Professor Moran Cerf of Columbia University.
HDFC Bank reclaims top spot as India’s most valuable brand, followed by TCS and Airtel
OPPO India launched the much-awaited OPPO Find X9 Series with its latest brand campaign, ‘Make Your Moment’. The film celebrates a vibrant generation of storytellers who see the world differently
editor@exchange4media.com & exchange4media Kolkata Bureau Nov 20, 2025 11:38 AM
A 'unity of purpose' has been witnessed between Hindu and Muslim supremacists, who consider themselves the sole spokespersons of 'their community'.
Top Indian cricketers are not just endorsing brands they are actually owning a stake in it too, will this help the brands score?
The screen, once a realm of artistic inquiry, is being refitted as an ideological archive where myth passes for evidence and feelings stand in for facts.
President attacks Democrats in post on Truth Social after US lawmakers swiftly move bill through Congress
These top performers are concentrated in quick commerce, online food delivery, e-commerce, groceries and gaming—categories with high-frequency usage and strong functional cues.
Sehgal’s expected move comes at a crucial time for Times TV Network, signaling renewed stability, sharper growth plans, and a strategic leadership reboot for the broadcaster.
Ashish Sehgal is also expected to take on additional charge as Chief Growth Officer for Vineet Jain’s Times TV Network portfolio