TooYumm! appoints Curativity as brand partner
As per the mandate, Curativity will help shape brand positioning for the entire snacking portfolio of TooYumm!
too-yumm
Too Yumm gets Varun Dhawan as brand ambassador
The brand has also unveiled a digital campaign film with the actor
Anupam Bokey quits Allied Blenders & Distillers as CMO
Prior to joining ABD, Bokey was Vice-President, Marketing (CMO) at Guiltfree Industries, Too Yumm!
Mullen Lintas creates ‘unending loop of creativity’ for Too Yumm
The film is already live across multiple mediums including digital display, TV and social media
Do brands need a new language to communicate post-COVID-19?: Neha Dk, Pizza Hut
Guest Column: Neha Dk, Marketing Director, Pizza Hut India, says everyone has a 'COVID-19 filter' applied to their conversations, which is bound to alter consumer behaviour
Too Yumm! CMO Anupam Bokey moves on
Bokey was handling overall strategy and marketing leadership