The campaign humours the Indian audience with trending reels of cricket legends showing off what factor makes them a Champion
Prior to joining Hoopr, Singh was Director of Strategy at Toothsi
The star power couple will work with the brand to build a connect with users across all key markets
The Gujarat Titans team will sport the ‘toothsi’ logo on their headgear
The brand is leveraging the campaign to explore and outreach the GenZ and Millenials in South India
Before joining toothsi, Shetty was Vice-President, Head of Sales & Brand Solutions at Pocket Aces
In the campaign, Kapoor expresses his displeasure with having to wear the uncomfortable and inconvenient metal braces