Upasana Naithani joins Wunderman Thompson as Vice President & CSD
Prior to this, Naithani was with Dentsu Creative (Dentsu Webchutney) as Vice President of Account Management
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Post Bournvita, do brands need new lessons in crisis management?
Industry experts push for more social media drills and empathy towards consumer sentiments as the way forward
Why micro-influencer marketing is becoming mainstream
Industry watchers point out the relatability, authenticity & cost-effectiveness that micro-influencers bring to the table make them sought-after