Date-wise News
Prior to this, Naithani was with Dentsu Creative (Dentsu Webchutney) as Vice President of Account Management
e4m Staff Nov 24, 2023 4:55 PM
The two brands are also joining forces for a cause to encourage participation in sustainability initiatives in Rajasthan
e4m Staff Nov 24, 2023 4:48 PM
Industry experts tell e4m that RLD has received a lukewarm response from broadcasters who feel it is not very user-friendly
e4m Staff Nov 24, 2023 12:12 PM
New and old industry players share their understanding of the kind of marketing & advertising needed for the sector
Chehneet Kaur Nov 24, 2023 9:25 AM
Industry estimates suggest as many as 1.138 million passenger vehicles - cars, sedans and utility vehicles - were sold between August 17 and November 14
e4m Staff Nov 24, 2023 9:19 AM
Guest Column: Surbhi Minocha, Vice President, Insights Division, Kantar, writes about the ‘perception’ of price and how it tends to affect purchases
Surbhi Minocha Nov 24, 2023 9:13 AM
At the Pitch Brand Talk 2023 Conference, brand leaders delved into cutting-edge technology and how it is revolutionizing different categories of business
e4m Staff Nov 24, 2023 9:10 AM
Riding on these trends is a good way for brands to maintain relevance, say experts, but viral meme sensations aren't trained influencers and can backfire for the brand
Tanzila Shaikh Nov 24, 2023 9:03 AM
From Dentsu's re-organisation to key changes in GroupM's leadership, here’s all major entries, exits and promotions of the year
e4m Staff Nov 24, 2023 8:56 AM
YouTube has substantially given marketers a platform to create captivating content and a dynamic playground for brands, opine industry experts
Shantanu David Nov 24, 2023 8:51 AM
