Vivek Srivastava joined Prime Video in February 2022 as Head of Partnerships and was promoted to Head of Prime Video Channels India in 2023
Prior to this, Srivastava was President-Strategy & Operations at Times Network
Prior to Times Network, Srivastava was part of Viacom18 Media as Head-Commercial & Digital of Colors
He will oversee product strategy, audience development and operations planning for both digital and broadcast businesses.
Shivshankar promoted to Editorial Director, Srivastava to President Strategy & Operations – Broadcast & Digital. Savvy Dilip appointed Executive Vice President & Head- Digital Growth
Yoga expert Sarah Jane Dias will perform asanas in a series of short videos which will play during the ad breaks across the channels
The digital-first campaign for Hyundai's Grand i10 NIOS will be amplified through various in-show integrations, social media engagements, contests and more
At the e4m-BBC World News webinar, industry experts dived into how advertisers should choose a brand-safe environment
Other elected members to the executive committee include Anand Bhadkamkar, Kunal Lalani, Mohit Joshi, Pranav Premnarayen, Rana Barua and Vivek Srivastava
Srivastava will also handle Times Now, Mirror Now and ET Now
The channel will feature mega-hits like Spectre, Die Another Day, Quantum Of Solace, Casino Royale, Die Another Day, The World Is Not Enough, Tomorrow Never Dies, etc.
On the panel for the webinar will be Sunil Lulla, Megha Tata, Vivek Srivastava, Ajay Gupte and Abhishek Rege