At the e4m Do Good Conference 2024, industry experts talked about ‘crafting compelling narratives for social impact’
The e4m Do Good Conference 2024 saw Subi Chaturvedi, Global SVP, Chief Corporate Affairs and Public Policy Officer, InMobi talk about the effective use of technology in ‘doing good’
The Father’s Day campaign is an extension of the year-long campaign #CondomNahiManforceBolo campaign
The campaign has been conceptualised by Steve Priya
Bonn Group will roll out a multi-media campaign, featuring Katrina Kaif, for Americana biscuits, Bonn Bread and Bakery product range
Ravi Bhatnagar, Director External Affairs and Partnerships (SOA), Reckitt delivered a special Address at e4m Do Good Conference
Partho Banerje, Senior Executive Officer- Marketing and Sales, Maruti Suzuki, spoke about the ways to create enduring brand relevance and consumer engagement at Pitch CMO Summit 2024
The digital film highlights the role of fathers being ‘Life Mitra’ to resolve life’s challenges with sound practical advice
This campaign has been conceptualised and produced by MediBuddy’s in-house creative team
The ministry wants to discuss broadcast service regulations with the stakeholders
In a letter to MIB secy Sanjay Jaju, ISA members raised concerns about security, technical snags and ambiguity related to the process of submitting self-declaration certificates
Vivek Srivastava joined Prime Video in February 2022 as Head of Partnerships and was promoted to Head of Prime Video Channels India in 2023
The ad introduces the app's new 'Opening Moves' feature
The alliance merges IncrementX's monetization technology and demand partnerships with Loop Media’s business location reach
Apple retains its number 1 position for the third consecutive year followed by Google, Microsoft and Amazon in list of top brands in Kantar BrandZ Most Valuable Global Brands Report 2024
The campaigns were executed for DS Group and Catch Foods
The brand introduced its first-ever 'double-power' transformation of its cough drops with the new film
The account will be managed by Tonic Worldwide’s Mumbai office
Grey’s Global COO Nirvik Singh has moved on after a 33-year stint
As per BARC data, Aaj Tak’s share in Hindi Speaking Market in Week 23 was nearly 15%, and during the Counting Hours it was close to 18% in the same category
As per the channel, the viewership was boosted by consumption through JioTV – in-app, c-TV, and via JioTV on MyJio app and JioBharat phones
As part of the campaign, wood-themed air conditioning units and life-size refrigerators were seen on the baggage conveyor belts with "Just Arrived" tags
FanCode will hold exclusive TV and digital rights for more than 10 AFC competitions from 2024-2029
As per reports, the integration will allow Galaxy smartphone users to purchase tickets through Paytm
Arun Srinivas, Director and Head (India), Ads Business, Meta, talks about the need for FMCG brands to spend more on consumers' changing media habits in a digital-first world
At the e4m Do Good Conference, Sanjay Khajuria, Director - Corporate Affairs and Sustainability, Nestle, said consumers were looking at honest, transparent, value-driven companies
At the e4m Do Good Conference 2024, industry experts talked about 'developing your brand's social purpose framework’
According to the advertising fraternity, most stakeholders want to comply with the new regulation but are struggling to decode the mandate
The acquisition allows 360 ONE and ET Money to leverage their product suite, domain understanding of the business, portfolio advisory solutions, brokerage services and credit solutions
The meeting was to discuss DNPA’s demand for a revenue-sharing mechanism with the big tech firms