Ragini Hariharan, Marketing Director - Personal Care & Hygiene, Himalaya Wellness talks about a shift in the marketing message, the Women’s T20 campaign, promoting empowerment and more

Ritika Raj Apr 5, 2024 8:29 AM

For the brand, this association is aimed at bringing women's cricket at par

exchange4media Staff May 23, 2022 1:31 PM

Paytm is also the Home Series Title Sponsor for India Cricket till 2023

exchange4media Staff Nov 5, 2020 2:12 PM

The documentary charts the journey of the world’s top players at the biggest women’s cricket event ever

exchange4media Staff Aug 13, 2020 3:50 PM

Experts believe that due to its growing popularity, women's cricket today has a lot to offer in terms of brand association

Shreshtha Verma Feb 20, 2020 8:43 AM

#TakeOnTheWorld captures moments in Shafali’s journey from Rohtak to representing India at the ICC Women’s T20 World Cup

exchange4media Staff Feb 15, 2020 8:15 AM

Ahead of ICC Women's T20 World Cup, brand expert discuss why the tides are turning in the favour of female players

Shreshtha Verma Jan 20, 2020 8:50 AM