Apple to tap Indian ears with new iPod series

Apple introduces the new iPod and the mini iPod – the fourth generation portable digital music players to the Indian market. Weighing just a few ounces and backed with a 12-hour battery life, the new iPod series offers some rocking gizmo features.

e4m by exchange4media Staff
Published: Aug 13, 2004 2:50 PM  | 2 min read
Apple to tap Indian ears with new iPod series
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Computer peripherals major Apple unveils its iPod series in India by launching the ‘new iPod’ and the ‘mini iPod’. The new iPod – the fourth generation of the world’s number-one portable digital music player, features Click Wheel, which combines the smooth and continuous scrolling of a touch-sensitive wheel with five push buttons for superior one-handed navigation. The latest gizmo from the Apple stable is available in two variants – the new 20 GB and 40GB iPods.

“The best digital music player just got better,” claimed Steve Jobs, CEO, Apple, while referring to the new iPod. “The fourth generation iPod features Apple’s amazing Click Wheel for superb one-handed control, 12-hour battery life and the new Shuffle Songs command in the main menu—all in an even smaller design that puts up to 10,000 songs in your pocket,” he said.

“HP has chosen iPod and iTunes as the best products to integrate our digital entertainment strategy,” said Carly Fiorina, chairman and CEO, HP.

iPod features Apple’s patent pending Auto-Sync technology that automatically downloads an entire digital music library onto iPod and keeps it up-to-date whenever it is plugged to a Mac or Windows computer using FireWire or USB. Users can transfer two songs per second from their Mac or Windows computer and can conveniently charge iPod with either the included FireWire or USB cable.

With a battery life of 12 hours and weighing 5.6 ounces, the 20 GB iPod is priced at Rs 22,100 and the 40 GB iPod comes for Rs 27,400 at the AppleCenters and Apple authorised resellers. Both iPods include earbud headphones, 1.2m 30-pin to FireWire cable, a 1.2m 30-pin to USB cable, and a CD with iTunes 4.6 for Mac and Windows computers. The 40 GB model also includes an iPod dock.

Now the really tiny ‘iPod mini’ which Apple claims to be the world’s smallest portable music player can hold up to 1,000 CD-quality songs. It weighs 3.6 ounce and is encased in an ultra-portable, lightweight anodised aluminum body, available in five colors—silver, gold, pink, blue and green.

“The iPod mini has been a smash hit in the US, and we’re thrilled to finally be able to offer it to music lovers the world over,” said Jobs.

iPod mini for Mac and Windows is currently available in the US and is available worldwide through the Apple Center and Apple Authorized Resellers for Rs 20,500. iPod mini comes in a choice of silver, gold, pink, blue or green 4GB model and includes a belt clip. iPod mini can be charged with either the FireWire or USB 2.0 cable and gets up to eight hours of battery life.

Published On: Aug 13, 2004 2:50 PM 
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