India has got its first ever shortlist in the coveted Titanium & Integrated Lions. The campaign that would be competing with the best of the best work done in the year is JWT’s Lead India for The Times of India. India had entered five entries in all this year in this category. The winners would be announced on June 21, 2008.
The Indian Premier League (IPL), floated by the Board of Control for Cricket in India (BCCI), has dampened the advertisement pitch of upcoming cricket properties.
This article by Jitender Dabas, VP & Strategic Planning Director, JWT Delhi, won him WPP’s coveted Atticus Award for 2007, which honors original thinking in communication services. He provides an interesting approach to building service brands in ‘high power distance’ societies, making out a case why the consumer should not be king.
Memories of the July 26, 2005 deluge in Mumbai are still fresh. With Mumbai once again in the grip of monsoon, this year, FM stations have stepped in to ease the woes of Mumbaikars in various ways – be it through airing weather forecasts, or highlighting civic issues or even arranging for transportation during heavy spells of rains.
DishTV India Ltd has reported a net loss of Rs 1.15 billion for the quarter ended March 31, 2008, compared to a net loss of Rs 1 billion in the year ago period. The DTH player’s fourth quarter gross revenues were at Rs 1,364 million, representing a 21 per cent growth over the third quarter revenues this fiscal.
From a device to make and receive calls, mobile phones today have metamorphosed into the Dashavatars of convergence. exchange4media takes a look at how the mobile phone has evolved over time and what opportunities it provides to advertisers and marketers.
Civil Aviation Secretary Ashok Chawla was on Thursday, June 19, 2008, given additional charge as Secretary, Information & Broadcasting Ministry. He fills the slot left vacant following the transfer of former I&B Secretary Asha Swarup to Himachal Pradesh as Chief Secretary. Chawla is an IAS officer of the 1973 batch.
The Cannes Lions International Advertising Festival 2008 announced the Films Lions shortlist on June 19. After the high that India has been on, Films Lions has been a disappointing category. There are only three entries shortlisted from India, and all are from Ogilvy & Mather.
Salil Kapoor is coming on board DishTV as Chief Operating Officer from the first week of July. He will be reporting to Jawahar Goel, MD, DishTV. Kapoor’s last stint was with Samsung India Electronics as Head of Home Appliances for nine months. Industry sources have confirmed the development.
Zee News has launched yet another online publication, Spicezee.com, which will feature news and views pertaining to glamour, entertainment and lifestyle. The site also got Amitabh Bachchan as its first official viewer, who was all praise for the look and content of the website.
After the global pitch of Intel Corp, which went in the favour of OMD, and the agency in India has bagged the business too. Now, OMD is scouting for office space in Bangalore to service the client as Intel India’s main facility is based in Bangalore. The size of the business in India is estimated at upwards of Rs 50 crore.
Ekta Kapoor has done it again – brought it the ‘K’ factor in a timeless epic like the Mahabharat. ‘Kahaani Hamaaray Mahaabhaarat Ki’ is premiering on 9X on July 7. The mythological serial will air Monday to Thursday in the prime time slot of 9 pm. The extra vowels notwithstanding, 9X has great hopes from the new show.
Amar Ujala is expanding its footprint in the Hindi heartland. The Hindi daily is launching its Lucknow edition on June 24. This edition would also cover eight other districts of Uttar Pradesh – Rai Bareli, Lakhimpur Kheri, Gonda, Sitapur, Barabanki, Bahraich, Faizabad and Sultanpur. The paper would be priced at Rs 3.50.
The Indian camp didn’t have much to celebrate when the Films Lions shortlists were announced at the Cannes Lions International Advertising Festival 2008 on June 19, but that hasn’t taken away from the excitement that Indian advertising agencies and creative directors are experiencing in south France. Some people are still praying for India to get in the top five.
Vincent Bolloré created quite a stir in the media and advertising industry in 2005 when he took over Havas Group. His interest in Aegis following that and the recent speculations on his conversations with the IPG group further has raised a eyebrows on how this French ‘corporate raider’ would challenge the international advertising dynamics as the world knows it. Bolloré, for now, is happy with the way Havas has grown and clarified his stand on speculations.
The Cannes Lions International Advertising Festival 2008 has brought new media, new ways of looking at old media and various such topics under the scanner through the Festival. On June 19, advertising industry thought leaders took the discussion back to the basics and how while it was the idea at heart, the game was still about storytelling.
Dailymotion, which claims to be the world’s largest independent video sharing platform, has entered into a partnership with Mid-Day to enable video distribution and aggregation for Mid-day.com. The partnership will empower the Mid-Day site to engage its users for video interaction by way of uploading news in video format.
He is well-known for his direct-speak and pizzazz. exchange4media’s Amit Agnihotri caught up with Rupert Murdoch, Chairman & Chief Executive, News Corp., on the sidelines of the 55th Cannes Lions International Advertising Festival to pop a few questions.