Date-wise News

On a review of the extant policy on foreign direct investment,
exchange4media Staff Jan 14, 2009 5:10 PM

The Washington Post has named Elizabeth Spayd and Raju Narisetti as Managing Editors. Both will report to Executive Editor Marcus W Brauchli. Spayd and Narisetti will share responsibility for The Post’s award-winning journalism – whether in print, online and on mobile devices – and they will lead the integration of The Post’s print and online newsrooms.
exchange4media Staff Jan 14, 2009 7:26 AM

Paul Johnson, Television Division Director at Reed Midem that organises media events such as the MipCom and MipTV, is leaving the company mid-March 2009 for a new career opportunity. Laurine Garaude, Reed Midem’s Director of Customer Relationship Marketing and Product Development, and former Director of MILIA would head the Television Division until a new Director is named.
exchange4media Mumbai Bureau Jan 14, 2009 7:25 AM

Harvest festival Pongal was celebrated with pomp and gaiety all over Tamil Nadu and rest of the country on January 13. One of the last big festive seasons of the Indian year, Pongal comes as the last chance for the media and marketers to woo the audience and consumers to go on the festive shopping spree, especially in the South.
exchange4media Staff Jan 14, 2009 7:25 AM

Saatchi & Saatchi has appointed Pinaki Bhattacharya as Senior VP - Planning for Delhi and Bangalore regions. Bhattacharya would be reporting to Sanjib Dey, Executive VP and Branch Head, Saatchi & Saatchi, Delhi, and CEO Kamal Basu. His last stint was with Draft FCB Ulka, where he was heading the Delhi office for strategic planning.
exchange4media Staff Jan 14, 2009 7:24 AM

TBWA\India and OMD India have begun 2009 on a good note, adding the entire Nissan Motor portfolio in India to their kitties. Both the agencies won the account following a multi-agency pitch that also saw the participation of agencies like Everest Brand Solutions and BBDO India. The account size is estimated at upwards of Rs 20 crore.
Tasneem Limbdiwala Jan 14, 2009 7:23 AM

Lintas Media Group and Pinstorm, in association with IAMAI, on January 13 hosted a closed-door roundtable in Mumbai on ‘Marketing through the Recession: Is pay-for-performance advertising the silver bullet?’ The panelists included Lynn de Souza, Pradeep Shrivastava, Rajiv Prabhakar, Aekta Shyam, and Debadutta Upadhyaya. The session was moderated by Mahesh Murthy.
Robin Thomas Jan 14, 2009 7:22 AM

‘Slumdog Millionaire’, revolving around an underdog from Mumbai’s slums becoming a ‘Crorepati’ by winning at the ‘Kaun Banega Crorepati’ show, has captured the world’s attention and four Golden Globe Awards, including one for A R Rahman. The movie also showcases the ‘real’ India, one that if often swept under the carpet of super-powerdom jargon, says <b>Ajay Goyal. </b>
exchange4media Staff Jan 14, 2009 7:21 AM

Finally the much awaited shakeout in telly land has begun. Facing the pinch, NewsX is the first to capitulate, changing hands in an extremely cluttered environment. NDTV, too, is cutting costs an trimming the flab. Veteran journalist <b>Sandeep Bamzai </b>digs deep to find out about the NewsX acquisition and its implications.
Sandeep Bamzai Jan 14, 2009 7:20 AM

Alarmed at the Government’s move to put curbs on live reporting of emergency situations and other restrictions on TV coverage by amending the existing rules, editors of leading news channels have written a letter to the Prime Minister, urging him not to go ahead with the proposed measures. They have called these measures ‘draconian’ and ‘historical blunder’.
exchange4media Staff Jan 14, 2009 7:19 AM

The year 2008 has been nothing less than a roller coaster ride. The first half of the year reaped the benefits of the economic boom of the past few years, while the second half slowly slid into the whirlpool called ‘global recession’, which began from a few murmurs to probably the oft ‘misused’ word by the end of the year. Hence, aptly we have summed up the year gone by as ‘A Year Of Extremes’. Here’s ‘re-presenting’ you a glimpse of what really went on in 2008 in various domains of advertising, media and marketing.
exchange4media Staff Jan 14, 2009 7:18 AM