`Date-wise News`

India News Communications bags creative and PR mandate for Accord Communications

Accord Communication Ltd, an emerging player in the mobile handsets industry, has chosen India News Communications Ltd (INCL) to handle its 360 degree marketing communication, including advertising, creative, media and public relations. Group entity Macaw will provide support in advertising, creative and media services, whereas News Communications, the PR wing of the group will take care of the PR part.

exchange4media Staff Jun 12, 2010 8:22 AM

TELiBrahma expands its footprint; opens offices in Mumbai and Delhi

Mobile solutions company TELiBrahma has expanded its operations in India by opening new offices in Mumbai and Delhi. This expansion will support TELiBrahma’s ability to offer local sales and support services to its fast growing base of customers and prospects in the region.

exchange4media Bangalore Bureau Jun 12, 2010 8:21 AM

Komli Media acquires PostClick, Australia’s leading site representation firm

Komli Media, one of India’s largest digital media network platforms, has acquired PostClick, Australia’s leading premium website representation firm, to become the leading digital media network platform across Asia Pacific. Together, the company now claims to reach over 30 million monthly visitors across the region.

exchange4media Staff Jun 12, 2010 8:19 AM

MaXposure Media acquires license for FHM India from Next Gen Publishing Ltd

MaXposure Media Group (I) Pvt Ltd, a publishing house with a bouquet of lifestyle, special interest and custom magazines, has acquired the license for men’s magazine ‘FHM India’ from Next Gen Publishing Ltd for an undisclosed amount.

exchange4media Staff Jun 12, 2010 8:18 AM

Media service brands are facing a perception problem: Divya Radhakrishnan

“Right now most of the media agencies have the same business model, and also the media service brands are facing a perception problem, wherein they have not grown in the last 10 years in terms of how they have been perceived. Media teams need to bring back on-ground learning to their strategic thinking,” says Divya Radhakrishnan, President, TME & Rediffusion Y&R Public Relations.

exchange4media Staff Jun 12, 2010 8:17 AM

Rage Mobiles assigns creative duties to RK Swamy BBDO; Media Directions bags media

RK Swamy BBDO beat four agencies to win the creative duties of Rage Mobiles, a new mobile phone brand set to enter the Indian market. Media Direction has been awarded the media duties. Industry sources peg the account size in the region of Rs 10 crore.

Preeti Hoon Jun 12, 2010 8:17 AM