`Date-wise News`

Percept Out of Home appoints Joseph Ramsey as Regional Manager

Joseph Ramsey has been appointed as Regional Manager – West, Outdoor Vertical, at Percept Out Of Home. He took charge from October 1, 2010.

exchange4media Mumbai Bureau Oct 16, 2010 8:31 AM

Toyota signs on AR Rahman as brand ambassador for Etios

Toyota Kirloskar Motor (TKM) has roped in AR Rahman as brand ambassador for the Toyota Etios, which will be launched in December this year. Rahman will endorse the car through various marketing campaigns of the company.

exchange4media Staff Oct 16, 2010 8:30 AM

Providing the right to the Commonwealth Games 2010

Sahara India Pariwar has been a major corporate contributor in the preparation and organising of the recently concluded XIX Commonwealth Games 2010. Sahara extended help to the Games’ Organising Committee with its quality human resource, services spread across various functional areas, incentives for volunteers, investments in ‘guest delight’ initiatives, including giveaways and events, to make the Games memorable to all the guests coming from across the world.

exchange4media Staff Oct 16, 2010 8:29 AM

KBC 4 opens with 5.3 TVR in three HSM metros

The latest season of KBC has opened with a rating of 5.3 TVR (C&S 4+) in the three HSM metros. For the same market, KBC first season had got an opening rating of 11.1 TVR, the rating for Season 2 was 18.5 TVR, while the third season had opened with a rating of 11.3 TVR.

exchange4media Staff Oct 16, 2010 8:26 AM

SAI Kolkata invites tenders for hoardings inside the campus

The Sports Authority of India (SAI), NSEC, Kolkata, has invited tenders under the ‘three-cover’ system to display hoardings inside the SAI campus alongside EM Bypass for a period of two years. The earnest money deposit (EMD) required for this tender is Rs 1 lakh.

Pallavi Goorha Kashyup Oct 16, 2010 8:25 AM

Aurangabad Municipal Corp invites tenders for ad displays in city

The Aurangabad Municipal Corporation has invited tenders under the ‘two-cover’ system for leasing out ad display rights at different locations in the city. The contracts will be offered for a period of three years.

Pallavi Goorha Kashyup Oct 16, 2010 8:24 AM

Face2Face: Kingfisher Premium presents The Great Indian October Fest

Kingfisher Premium - The Great Indian October Fest is being held at Thripuravasini, Palace Grounds in Bangalore on October 22-24, 2010. This is the sixth edition of the festival, which is one of India’s largest carnivals. There will be seven mini-festivals this year.

exchange4media Staff Oct 16, 2010 8:22 AM

Characters India Loves: Anandi tops fiction list; Anu Malik leads non-fiction

As per the fifth track of Ormax Media’s ‘Characters India Loves’ study, Anandi (Balika Vadhu), Jethalal (Tarak Mehta) and Archana (Pavitra Rishta) are the top three characters in the fiction list while Anu Malik tops the non-fiction list.

exchange4media Staff Oct 16, 2010 8:20 AM

Rajasthan Transport Corp invites bids for ad rights on buses

Rajasthan State Road Transport Corporation (RSRTC) has invited bids from interested parties for licensing out composite ad rights on various types of buses.

exchange4media Mumbai Bureau Oct 16, 2010 8:19 AM

Percept Out of Home bags rural mandate for Britannia

Britannia Industries has appointed Percept Out Of Home to execute the rural retail visibility drive for their new range of Britannia Cookies across India. The campaign, which was rolled out in September 2010, will continue till mid-October 2010.

exchange4media Mumbai Bureau Oct 16, 2010 8:16 AM

I don’t think there is any more time left for broadsheets to switch to compact: Manajit Ghoshal

“When the international newspapers switched to compact format there was still some time. If now, someone wants to carry a newspaper, one can do it on an iPad, rather than physically. I don’t know how much time the Indian players have to switch, but I think they are late on this front,” says Manajit Ghoshal, MD and CEO, Mid Day Infomedia Ltd.

exchange4media Staff Oct 16, 2010 8:14 AM