The American Express Publishing Survey of Affluence & Wealth in America shows India as a top destination for wealthy consumers in America.
Following a creative review that involved other agencies, JWT Delhi has retained the creative duties of Sony Vaio.
Edelman Trust Barometer 2011 shows trust in media sliding, while trust in government is at an all time low. Businesses have fared better.
GoaFest 2011 extended to five days beginning April 5, 2011. Festival of Media comes to Media Abby Awards. Special efforts made for young creatives...
In a bid to educate marketers on the value of search engine marketing, Yahoo partnered with Chevrolet for their World Search Championship.
WSJ reports rumours of Google and Facebook in talks with Twitter to acquire the micro-blogging service. People in the know put the value of at buyout at $10 billion.
Prabhat Khabar has launched its ninth edition in Bhagalpur. The all-colour newspaper is priced at Rs 2.
Sources close to the development have informed that Dabur India has divided its skincare brands between Law & Kenneth, Brand David and Grey Worldwide. The combined account size of the business is estimated to be around Rs 20-22 crore.
Tata DoCoMo has deployed a series of radio ads in sync with the rest of the campaigns. What exactly are their expectations and the outcomes?
Adepto Solutions has created Trol.ly for Facebook, which is hoped to revolutionise the use of social media for e-commerce. Games2Win’s Alok Kejriwal has joined the Board as advisor.
After choosing Vizeum India as its media AoR, Lotus Herbals Ltd is now scouting for a creative partner, according to senior sources in the industry.
The ‘awards seasons’ managed decent ratings this year. e4m takes a look at the entertainment fare laid out by Hindi GECs in the weekend gone by.
In a first ever initiative Ginx TV, will produce a programming gaming block for Zee Trendz, daily from 10th February at 4 pm.
If you just focus on the creative work, all the good things will happen – the brands will get healthy, the agency will grow, you will get new business, you’ll make more money, you will be able to pay bonuses. Creative work is the whole agency.