As Sony Entertainment Television and Max gear for new leadership,Multi Screen Media COO N P Singh speaks to exchange4media on the thought process behind the changes, and what can be expected ahead.
South African Tourism has embarked on a widespread national outdoor advertising campaign that invites everyone to <em>Chalo South Africa</em> this summer!
Uttar Pradesh has seen robust growth for dailies as per IRS Q4 2010. Six out of top seven newspapers have seen positive growth in the readership.
Maharashtra is one of the few markets that have seen loss of readership in IRS 2010 Q4. Eight out of top ten dailies in the state have dropped in AIR.
IRS Q4 2010 data shows that three out of five most read dailies in Bihar have registered increase in AIR. Hindustan and Dainik Jagran lead but Prabhat Khabar grows to be number three in Q4.
With no major changes in the top ranking of the dailies in the state; growth story continues for most newspapers in Jharkhand…
Seven out of top ten dailies have grown in readership in Madhya Pradesh…
Ajit Thakur, Business Head, Sony Entertainment Television is moving out of the channel for personal reasons. Max’ Business Head Sneha Rajani would be replacing Thakur. In the meanwhile, Neeraj Vyas, Head of Sales of Sony has been appointed Business Head, Max.
In the wake of a multi-agency pitch, SAB has chosen Saints & Warriors (SAW) as its creative partner. Pickle was the incumbent on the business.
Three IIT alums launch Soch.la, a cricket-centric social network which will allow people to chat about the game and keep track of what's happening on screen with friends.
MVL Telecom, the communication wing of MVL Group, is scouting for an advertising partner for MVL mobiles.
With K&L Arms as its creative partner, Alliance as its media AOR and Priyanka Chopra as brand ambassador, Nikon has a 360-degree marketing plan ahead.
UTV Action has, in collaboration with Dream11, launch a corporate fantasy cricket game called Balla Bol. The channel lets its partners create their own world cup team, where they can trade players and earn points with every match, and the participating users can win Apple iPads.
IT services, consulting and business solutions firm TCS has announced today that it will enable Royal Haskoning in its plans for rapid growth across markets by providing a flexible and controlled support environment. Towards this objective, the two companies have signed a multi-year multi-million IT infrastructure deal which will form the base for Royal Haskoning’s future operating model.