With the conclusion of this acquisition, Cricket Companion now boasts of 8 million downloads and has now become the most popular mobile application for cricket globally.
One-stop online store MedplusBeauty.com will offer a diverse and wide selection of over 12,000 products across hundreds of national and international brands.
Online music portal iMusti.com has signed an agreement with Samsung India under which it will develop video applications exclusively for Samsung Smart TV consumers.
After creating memorable ads like Sawithri, Judge for Greenply Plywood, Lowe Lintas has launched its latest campaign, ‘Always Hoyenga’, for the brand.
Rajdeep Endow, a member of Sapient’s Executive Leadership Team and current Global Delivery Lead, replaces Karandeep Singh, who moves on from Sapient.
Phonographic Performance Ltd (PPL) has issued legal notices to defaulting hotels & pubs for not securing licenses for public performances.
In order to ensure that the content doesn’t fatigue kids, Cartoon Network is introducing new and locally relevant content to ensure repeat viewing.
Bates Asia has partnered with Star to bring its ‘Life OK’ dreams to reality, covering every corner of streets in more than 100 cities with the channel’s presence.
The sixth issue of the quarterly magazine released in December 2011 has been redesigned to appeal to teenagers.
Bates Asia has partnered with Star to bring its ‘Life OK’ dreams to reality, covering every street corner in more than 100 cities with the channel’s presence.
Devendra Darda, Managing Director, Lokmat Media Ltd, lists the seven things media needs to keep in mind to thrive in a competitive market.
Apart from disseminating information, print can also be effectively used for active brand engagement, writes Rahul Kansal, Bennett Coleman and Co Ltd.
Vinay Chhajlani, Chief Executive Officer, NaiDunia Media, writes about seven things one should know before entering a new market.
This fortnight, Suman Srivastava writes about how colours might even the way consumers perceive a product’s taste, service and value...
Ernst & Young has appointed Farokh Balsara as the Media & Entertainment industry leader for Europe, Middle East, India & Africa (EMEIA) region.
Prasoon Joshi, Executive Chairman and CEO, McCann Worldgroup India, will oversee the Press Lotus category as Jury President at AdFest 2012.
The new ad model introduces new ways of video ads on Google Search. Media Ads is an exclusive format designed to put video ads front and center.
Cheil Worldwide South West Asia has bagged the creative and digital duties for Delhi Daredevils post a multi agency pitch.