Date-wise News
Bhaarath Sundar, a 28-year veteran in the media industry, has joined Teamwork Studio as Founder, Group CEO and Managing Partner
exchange4media Staff Jul 3, 2013 10:47 AM
Time Out magazine has come out with its annual tech cover, which gives readers a curated list of 100 apps that’ll make their lives simpler
exchange4media Staff Jul 3, 2013 10:21 AM
As the Cannes excitement simmers down, leading advertisers share their take on awards, its impact on business & the role awards play in narrowing down on comm partners
Priyanka Mehra Jul 3, 2013 10:05 AM
To leverage digital to its optimum, marketers need to target the right niche by playing on the strengths of owned and earned media, in addition to its social strategy
Saloni Surti Jul 3, 2013 9:30 AM
R Jagannathan of Network18 talks about his approach to Forbes India, the Indian magazine industry and cross media ownership, among other things…
Priyanka Mehra Jul 3, 2013 9:28 AM
Woodland has earmarked Rs 100 cr for retail expansion, even as it partners with NGOs & Volkswagen for its CSR initiatives and enters the personal care space
Simran Sabherwal Jul 3, 2013 9:24 AM
Dangal TV offers a mix of movies and serials in Bhojpuri as well as in Hindi, and is now looking to further firm its foothold in the regional markets
exchange4media Staff Jul 3, 2013 8:52 AM
As the Cannes excitement simmers down, leading advertisers share their take on awards, its impact on business & the role awards play in narrowing down on comm partners
Priyanka Mehra Jul 3, 2013 8:39 AM
ABP's move comes after reports of some b'casters withdrawing their decision to unsubscribe from TAM. Meanwhile, advertisers are pushing for ratings to continue
Abid Hasan Jul 3, 2013 8:37 AM
Our work has straddled borders & challenged racial prejudices – guided by a common strand of DNA of optimism, says Ahluwalia of Coca-Cola, on the brand winning Cannes Lions Creative Marketer of the Year
The content will be available extensively across media platforms such as iTunes, Nokia Store, music streaming portals, YouTube, Twitter & Facebook
Synjini Nandi Jul 3, 2013 8:19 AM
The decision to go retro works extremely well for the station’s brand positioning, which is more on the lines of a mature station, says the Business Head of Big FM
Saloni Surti Jul 3, 2013 8:04 AM
Rage Comm's Aruna Kamath says that to get a payoff from mobile, one must invest in activities that combine its functionality with how users use the device
Aruna Kamath Jul 3, 2013 7:53 AM
Birla Sun Life Insurance has called for a creative pitch; JWT India is the agency on record currently. The account size is estimated to be over Rs 50 cr
Priyanka Mehra Jul 3, 2013 7:51 AM
The former CEO of Contract India, Shrikhande is an advertising veteran with more than 20 yrs of experience. The development will strengthen Taproot’s core leadership team
exchange4media Staff Jul 3, 2013 7:49 AM
The new division will focus on providing clients end-to-end solutions in the lifestyle and corporate space
exchange4media Staff Jul 3, 2013 7:40 AM
Iyengar will be reporting to Vamshi Reddy, CEO & Board of Director at Apalya Technologies. He moves from Sun Direct DTH, where he was heading marketing
Deepa Balasubramanian Jul 3, 2013 7:39 AM
The mandate covers Mainline, BTL, Circles & Digital media for the India market. This win makes MTS the second brand-partner for Creativeland in the capital city
exchange4media Staff Jul 3, 2013 7:37 AM
Prior to this, Easwaran was Deputy Business Head of Zee Tamizh. He takes over from Prem Menon, who will take charge of ZEE’s new initiatives in the South
exchange4media Staff Jul 3, 2013 7:35 AM
