The media duties include print, television, radio and digital media. The win comes on the back of a keenly contested pitch in Delhi. The account size for the entire election
Chakravarthy will be leading the region from the Mumbai office. Some of the clients under his supervision include Vodafone, L'Oreal, Tata Sky, Colors and Fiat Motors
Unilazer Sports will focus on teams, leagues, academies as well as creating IPs and franchises in two or three selected sports. Sen joins in from Red Bull India
According to data sourced from TAM subscribers for Week 7, Colors pushed back Zee TV to return to the No. 2 position. On the other hand, Star Plus saw a dip in its viewership
Last year's IPL auctions on Sony Six delivered a reach of 4.04 lakh viewers as compared to 6.8 lakh viewers on Starsports.com this year over two days
The final names that will make up a collection of outstanding Jury Presidents at this year's Cannes Lions, including the first ever Jury President for the new Product Design Lions category, have been announced
According to industry experts, every medium has a different kind of traction for a different industry and marketers need to think beyond regular models of advertising
According to the Promoter-Director, Dainik Bhaskar Group, in the last quarter, DB Corp showed a growth of 18%, of which only 3% was from the elections in Chhattisgarh, Madhya Pradesh & Rajasthan
The Chairman of Godrej Group asks marketers not to take the foot off the innovation pedal, as a well thought of investment during a slowdown will bear returns
If your advertising is not to be trusted and begins to become something that turns the consumer off, you will never build brands in the future, says the MD of P&G
The media duties include print, television, radio and digital media. The win comes on the back of a keenly contested pitch in Delhi. The account size for the entire election
The STAR India CEO stresses on the need to find a way to create relationship between the advertiser and the content creator that is relevant, robust and constructive for both parties
In this role, Walker will work with the leadership team in the region to build greater momentum behind prospecting & pitching Mindshare's products & services to new & existing clients
The RSCI Managing Committee, at its meeting with the MRUC Board in Mumbai today, said that a process for re-validation of the study is being developed, which will be completed by March 31
Other Indians on the Jury include: Devika Sharma of Lowe Lintas, Dheeraj Sinha of Grey Group, Kawal Shoor of O&M, Nagesh Alai of DraftFCB Ulka Group, and Airtel's Rajaram
The growth prediction for media ad industry for 2013 was 7.4%, but actual growth was 11.1%, as per the Pitch Madison Media Advertising Outlook 2014. The market is expected to grow by 16.8% in 2014