Date-wise News

P&G Shiksha has built and supported over 1500 schools which will impact the lives of more than 1.2 million children

e4m Desk May 3, 2018 4:18 PM

Carrera launched the #DRIVEYOURSTORY campaign in India through a candid film of Ranveer Singh which was premiered at the launch event

e4m Desk May 3, 2018 4:02 PM

The campaign features hit Bollywood pair, Ayushmann Khurrana and Bhumi Pednekar as brand ambassadors.

e4m Desk May 3, 2018 2:36 PM

The account would be managed from the Mumbai office and agency will be responsible for the media strategy, planning, buying and implementation for all the brands under AWL for the South and the East region of India.

e4m Desk May 3, 2018 1:15 PM

Personalities such as Sonam Kapoor, Rajkummar Rao, Masaba Gupta, Bhuvan Bam, Pooja Dhingra and Juhi Godambe indulge in candid conversations. The digital series demystifies what it takes to become a social media influencer in the presence of high-achievers and leaders from varied walks of life

e4m Desk May 3, 2018 12:58 PM

Anirban has 15 years of experience and has led brands such as Fanta, Sprite, BMW, GSK, Tata Salt, Wild Stone, United Nations, Carlsberg and Huawei

e4m Desk May 3, 2018 12:45 PM

HT Media Ltd, the publisher of the Hindustan Times and Mint newspapers, reported a significant rise in its consolidated net profit at Rs 75.04 crore for the quarter ended 31 March. For the same period in the previous year it was Rs 25.55 crore.

e4m Desk May 3, 2018 12:27 PM

DataIQ Awards primarily recognises individuals who have provided leadership, both to the data and analytics team they head up, and also within their organisation (client-side or vendor) by giving the practice visibility, status, credibility and sustainability.

e4m Desk May 3, 2018 12:15 PM

The mandate includes supporting brand and marketing communications of SBI and its portfolios with strategic and communication planning, messaging development and execution

e4m Desk May 3, 2018 11:49 AM

Sameer Singh joins GroupM from Google India where he was Director- Sales, responsible for the agency business

e4m Desk May 3, 2018 11:02 AM

BARC India is a joint industry body, set up by the Indian Broadcasting Foundation (IBF), Indian Society of Advertisers (ISA) and Advertising Agencies Association India (AAAI), adhering to Section 8 of the Companies Act.

e4m Desk May 3, 2018 10:29 AM

With this strategic partnership, Republic World further expands its English news digital presence on OTT platforms to give audiences access to reliable news on platforms of their choice

e4m Desk May 3, 2018 10:09 AM

The Information and Broadcasting Minister recently met major Multiple-System Operators to discuss various issues, including govt's plan to collect and distribute sampling data itself.

Nishant Saxena and Sonam Saini May 3, 2018 9:00 AM

We list some of the main takeaways for marketers from the annual two-day F8 conference held in San Jose, California

e4m Desk May 3, 2018 8:59 AM

According to the data provided by TAM to exchange4media for IPL 11, paints, pan masala/zarda/gutkha and cellular phone services were the other categories which saw growth

e4m Desk May 3, 2018 8:58 AM

Having raised a fresh round of funding recently, Amit Sinha, COO, Paytm Mall believes that the differentiated business model of the company will help it sustain the heat of the market.

Ruhail Amin May 3, 2018 8:57 AM

In the third part of our series on the people behind the most talked about ads of IPL 11, we caught up with Hemant Misra, Brand Strategy Consultant to Publicis, who created the MakeMyTrip campaigns featuring Alia Bhatt and Ranveer Singh

Neeta Nair May 3, 2018 8:56 AM

This thrust on local languages is changing the game for brands which are now going the extra mile to serve customers in the dialect they are most comfortable with

Ruhail Amin May 3, 2018 8:55 AM

The Founder & Chief Executive Officer of What Clicks takes a look at some issues plaguing the current digital advertising practices

Rahul Vengalil May 3, 2018 8:54 AM

Verma will continue in his current role till his successor joins, the Board of Directors announced

Nishant Saxena May 3, 2018 8:53 AM

The juice brand recently released its #MyHealthMyway campaign with actress Katrina Kaif as its first ever brand ambassador in India

Dolly Mahayan May 3, 2018 8:52 AM

exchange4media speaks to CEO & Co-founder Girish Ramdas and President Vijay Radhakrishnan to understand the digital magazine newsstand's journey, its future plans and much more

Neethu Mohan May 3, 2018 8:51 AM