Date-wise News
Amazon India bags Advertiser of the Year award, while fbb's Fashion Glam Tram wins the award for Campaign of the Year
exchange4media Staff Mar 8, 2019 8:36 PM
IPGMediabrands has come up with a film featuring the communication network company’s women leaders across all their offices in India
exchange4media Staff Mar 8, 2019 8:01 PM
Accessible on smartphones and basic feature phones, Idea Sakhi offers three features - Emergency Alerts, Emergency Balance and Private Number Recharge
exchange4media Staff Mar 8, 2019 8:00 PM
Benddit will use this round of funding to accelerate product development, expand its team of experts & on-board service providers
exchange4media Staff Mar 8, 2019 7:37 PM
The awards show will be held on March 26 at Sahara Star Mumbai
exchange4media Staff Mar 8, 2019 7:27 PM
Campaign highlights facts about how women are safer drivers
exchange4media Staff Mar 8, 2019 7:20 PM
The survey says Indira Gandhi, as PM, did most for women, but ranks BJP as the most women-friendly party
exchange4media Staff Mar 8, 2019 6:19 PM
The video-streaming platform is eyeing 30 crore viewers during this season of the Indian Premier League
exchange4media Staff Mar 8, 2019 5:59 PM
Brave New World has designed Songs for the Strong, a Women's Day campaign, where a platform was given to tag the special women in their lives on the brand’s social handles
exchange4media Staff Mar 8, 2019 5:00 PM
The Vietnam-focused e-commerce travel site forms strategic partnership with the Da Nang Tourism Promotion Center and the Tourism Department of Thua Thien-Hue Province
exchange4media Staff Mar 8, 2019 4:21 PM
The actor on March 8 flagged off Run4Niine aimed at ending taboos around menstruation in the country
exchange4media Staff Mar 8, 2019 4:13 PM
Created by VMLY&R on behalf of Mahindra’s tractor division Swaraj Tractors, the video aims to raise awareness about Prerna, a Mahindra initiative
exchange4media Staff Mar 8, 2019 4:06 PM
Starring Gul Panag, Parul Gulati and Mehek Thakur, the video brings forth stories of Captain Prem Mathur, Priya Jhingan & Rukhmanibai Raut
exchange4media Staff Mar 8, 2019 3:20 PM
Kalra, Senior Expert, McKinsey & Company talks about the growing importance of brand management in the age of technology
Eularie Saldanha Mar 8, 2019 3:12 PM
The global survey by Ipsos on International Women’s Day also shows progressive views on parenting among Indians
exchange4media Staff Mar 8, 2019 2:50 PM
Agarwal, CMO, ZEEL informs how there is a data overload and how to use the data to give a better consumer experience to the viewers
exchange4media Staff Mar 8, 2019 2:45 PM
As part of their digital duties, the agency will manage the brand’s presence across social media and other digital platforms
exchange4media Staff Mar 8, 2019 2:00 PM
Celebrate the special day with Viacom18s' special Women's Day line up of entertainment
exchange4media Staff Mar 8, 2019 1:49 PM
The bicycle sharing system conceptualized by Signpost India has empowered all women team to rise in skilled hands right from the maintenance to distribution chain
exchange4media Staff Mar 8, 2019 1:27 PM
TATA TEA encourages men to make a ‘symbolic start’ towards changing regressive traditions holding back Women
exchange4media Staff Mar 8, 2019 1:08 PM
The video highlights the various strengths of the modern woman, which at Dabur, ranges from intensive contributions in world of finance, information technology and innovation
exchange4media Staff Mar 8, 2019 12:53 PM
MediaCom will be responsible for the media strategy, planning, buying and implementation for all media as per MPL’s requirements
exchange4media Staff Mar 8, 2019 12:35 PM
The agency will create media planning and buying strategy for all mass media including print, television and radio
exchange4media Staff Mar 8, 2019 12:08 PM
From Olay to Max Fashion and Sugar Cosmetics to Platnium Evara, brands have creatively pushed the envelope by producing ad campaigns that instill a social change
Noel Dsouza Mar 8, 2019 9:41 AM
Shukla, CMO, Muthoot Pappachan Group said market survey is important to get insights on what is most needed to achieve personalised connection with the individual consumer
exchange4media Staff Mar 8, 2019 9:12 AM
On International Women's Day, business leaders tell us how the role of women has changed over the last decade, the challenges women face in the professional space and more.
exchange4media Staff Mar 8, 2019 9:12 AM
From YouTube to Netflix to Amazon Prime, Alt Balaji, ZEE5 and regional OTT platforms like Hoichoi, all have been focusing on content led by a woman cast
Tasmayee Laha Roy Mar 8, 2019 9:11 AM
Mudit Shekhawat, Chief Marketing Officer, Yatra.com delivered a contrarian view on Marketing Technology at the 11th edition of the Pitch CMO Summit held in Mumbai on March 7.
exchange4media Staff Mar 8, 2019 9:03 AM
Nikore, Global Marketing Head, Tech Mahindra talks about how marketers today need to exploit the power of technology to provide better personalisation and more customised consumer experiences
Beryl Menezes Mar 8, 2019 8:40 AM
Our panel of experts discussed how adopting individualisation is the marketing mantra to follow
exchange4media Staff Mar 8, 2019 8:28 AM
Marketing experts share insights on how they use data & technology in providing personalised experience to consumers, and the challenges they face
exchange4media Staff Mar 8, 2019 8:28 AM
On March 1, the day Wing Commander Abhinandan Varthaman returned to India, viewership of news channels surpassed that of general entertainment channels
Tasmayee Laha Roy Mar 8, 2019 8:24 AM
Venkatesan, CEO - Special Projects, Pidilite Industries delivered the Valedictory Address at the 11th edition of Pitch CMO Summit in Mumbai
exchange4media Staff Mar 8, 2019 8:15 AM
