The jury will be chaired by R S Sodhi, Managing Director, Amul; and Dr. Annurag Batra, Chairman & Editor in Chief, BW Business World and exchange4media group
The financial news platform will break down the impact of The Union Budget on markets, businesses and the common man through rolling coverage by its journalists
Integrating a number of interactive features and sensors, the ads provide users across North and South India with a seamless brand experience on mobile
DRN will offer SEO, optimisation of the app (ASO) and local content creation that will help engage with the farmers fraternity, build relevance and create engagement opportunities at large
Conceived by Lowe Lintas, the campaign will see Bhojpuri actor highlight the predicament faced by the migrant community and encourage them to get to back to work by using the platform
With an aim to provide its talented set of content creators with new, exciting content opportunities, the platform is looking forward to more such active and relevant associations
The film, about a family fighting for survival as a planet-decimating comet nears Earth, will be the first film of ‘First Day, First Show’, a new PVOD offering launched by Eros Now
CEO Satya Nadella said that the launch of the Xbox series X & S was the most successful in
Microsoft history with most devices ever sold in a launch month
The network reiterated that landing pages are a marketing tool permitted by the law in India and is used across the world by broadcasters and advertisers to market themselves to viewers
In the earnings call, CEO Mark Zuckerberg named Apple as one of its biggest competitors and expressed concerns over the latest iOS update that cripples FB's ad targeting capabilities
We felt the brand expression we launched 5 years ago didn’t fully reflect the complexity, fluidity, and power of the conversations today, said CMO Leslie Berland
Guest Column: Pankaj Sharma, Country Head of MGID, India, discusses in detail the steps taken to ensure keeping a brand’s reputation safe when they advertise online
While the ad volumes surged on the news genre by 12% during October-December 2020 (blackout period), print had 73,000 odd exclusive advertisers in the year
From title sponsor Dream11 to platforms like Gamezy, My11Circle and FanFight, gaming apps have witnessed tremendous growth on the back of their IPL broadcast campaigns