Date-wise News

The TVC will be amplified via robust 360-degree campaign spanning TV, digital, outdoor, and social media
exchange4media Staff Mar 7, 2022 5:06 PM

The ‘Beauty that moves you’ campaign is developed by BBH India
exchange4media Staff Mar 7, 2022 4:35 PM

Mantri, Group CEO, Avian WE, describes the journey of the PR industry, how employee welfare is being given importance and more
Ruchika Jha Mar 7, 2022 4:28 PM

The actor is the first female ambassador onboarded by the brand exclusively for the wearables category and to endorse TRebel collection
exchange4media Staff Mar 7, 2022 3:25 PM

Athrey, Head of Marketing, Twitter India, outlines the contribution of women leaders in building a sustainable future, their challenges and more
exchange4media Staff Mar 7, 2022 2:25 PM

Murthy, President – GroupM Services India, shares her idea of a gender-just workplace, women who have been her strongest supporters and more
exchange4media Staff Mar 7, 2022 2:24 PM

Agarwal, Chief Business Officer, Byju's, outlines some fundamental moves to create harmonious workplaces that are welcoming and enriching for all
exchange4media Staff Mar 7, 2022 2:09 PM

Guest Column: Sapna Chadha, VP, Marketing-India, SE Asia & S Asia, APAC, and Jess Duarte, Insights Lead, Think with Google APAC, write what the Google Search results reveal about gender divide
Sapna Chadha Mar 7, 2022 1:44 PM

Ramaswamy, CEO of Contract India, Wunderman Thompson India Group Company, shares her journey and how marketing is shaping a just world for all genders
exchange4media Staff Mar 7, 2022 1:23 PM

Score will track IPL spends across 3 modules – pre and post IPL & during the tournament
exchange4media Staff Mar 7, 2022 1:21 PM

In its #groovineveryday campaign, the brand is recognizing the passion, aspirations, paths, and journeys of women
exchange4media Staff Mar 7, 2022 12:35 PM

In today’s edition of ‘Women Achievers 2022’ series, Dey, Head Comm & Sustainability, Nutrition & Special Projects at HUL, shares how lockdown helped reset buttons in our lives
Shrabasti Mallik Mar 7, 2022 12:12 PM

2021 recorded an all-time high of 1,824 million seconds of ad volumes - 22% and 18% growth over 2020 and 2019, respectively
exchange4media Staff Mar 7, 2022 12:11 PM

Manohar’s mandate is to drive the culture shift in the agency from communications to brand stewardship across platforms
exchange4media Staff Mar 7, 2022 11:34 AM

Shah continues to hold her position at the EORTV’s production arm Dreamzz Images Studio
exchange4media Staff Mar 7, 2022 11:24 AM

Zenith’s Business Intelligence – OTC Healthcare report forecasts that OTC brands will increase digital ad spend at avg rate of 11% a year between 2021 and 2023
exchange4media Staff Mar 7, 2022 11:16 AM

With the countdown to Tata IPL heating, four leading marketers discuss why cricket, especially IPL on broadcast, is an unmissable platform for brands to garner massive reach at e4m’s TV First Summit
exchange4media Staff Mar 7, 2022 10:51 AM

The partnership comes with a Series Seed investment by Baaya Ventures
exchange4media Staff Mar 7, 2022 10:22 AM

With PMAR predicting that digital will grow its share to 37% in 2022 and mobile will command 96% of this spends, mobile advertising is expected to dominate the gaming marketing space
Shantanu David Mar 7, 2022 8:55 AM

The alliance aims to deliver factual updates to its viewers on the show 'Trigger Point' hosted by Preeti Chaudhary
exchange4media Staff Mar 7, 2022 8:52 AM

As the world celebrates the contributions of women this Women’s Day, several brands have come up with thoughtful campaigns
exchange4media Staff Mar 7, 2022 8:43 AM

The digital film has been released in the new Instagram reel format
exchange4media Staff Mar 7, 2022 8:42 AM

The CEO of South Asia, Media Services, dentsu, shares her mantra for women professionals, her idea of a gender-just workplace and more
Kanchan Srivastava Mar 7, 2022 8:34 AM

Raja Varatharaju, Business Head – Personal Care, CavinKare, talks about the 30-year journey of brand Meera, the launch of Meera Music, strengthening the brand’s proposition among youngsters, and more
Ritika Raj Mar 7, 2022 8:27 AM