Date-wise News
The day-long event in the form of discussion and awards offered as a forum to engage with CFOs to exchange ideas and acknowledge their outstanding efforts
e4m Staff May 14, 2024 7:26 PM
The campaign 'Bharosa Jeet Liya' has been created by Tilt Brand Solutions
e4m Staff May 14, 2024 5:12 PM
Carat will oversee the brand's television media across India exclusively
e4m Staff May 14, 2024 4:26 PM
Conceptualized and developed by GOZOOP Group, the campaign consists of six commercials, OOH, print, in-shop and other digital assets
e4m Staff May 14, 2024 3:59 PM
Manushi Chhillar features in the brand’s latest campaign ‘Coffee to Club with Clovia’
e4m Staff May 14, 2024 1:27 PM
The Star Sports wraparound show has delivered 10-15X ROI for associating brands during recent megaevents
NATIVE CONTENT May 14, 2024 1:13 PM
Vishal Gaba was previously Associate Director - Marketing Communications at Bira 91
e4m Staff May 14, 2024 12:57 PM
The campaign aims to educate consumers on the importance of gum health
e4m Staff May 14, 2024 12:48 PM
The campaign aims to capture the space of online search around the word ‘condom’ by replacing it with 'Manforce'
e4m Staff May 14, 2024 12:41 PM
In Shantanu Deshpande’s podcast, the ad legend shares his personal and professional life experiences
e4m Staff May 14, 2024 12:32 PM
Among other awards, Amazon miniTV received recognition for its marketing campaign for dance reality show, Hip Hop India
e4m Staff May 14, 2024 12:28 PM
As per the Google CEO’s post, the tech major will be sharing insights on the Gemini models
e4m Desk May 14, 2024 12:03 PM
Dipesh Doshi’s last stint was with Times Internet Ltd as National Manager – Spotlight (Languages)
e4m Staff May 14, 2024 11:50 AM
Chetan Krishnaswamy, Vice President, Public Policy, Amazon India is the new Vice President
e4m Staff May 14, 2024 11:46 AM
The brand will leverage SKY’s success in the international cricket arena
e4m Staff May 14, 2024 11:23 AM
The campaign promoted the Loocator app, an initiative by Harpic that helps women locate public toilets
e4m Desk May 14, 2024 11:20 AM
OpenAI's Chief Technology Officer Mira Murati announced the company's upgrade to ChatGPT 3.5 by announcing the new ChatGPT 4o, touted to be a smarter version of its predecessor.
e4m Staff May 14, 2024 9:30 AM
A balance between revenue generation and user experience will likely drive the continued coexistence of new ad-supported streaming models like FAST and Always On, say experts
Shantanu David May 14, 2024 9:21 AM
Amit Syngle, MD & CEO, Asian Paints, discusses the brand's new offering and how the brand is maintaining its position as a market leader
Anjana Naskar May 14, 2024 9:18 AM
Industry watchers say some print players are wary of ‘real’ circulation figures impacting ad rates, not keen on paying for the survey; advertisers & agencies relying on other channels of information
Chehneet Kaur May 14, 2024 8:59 AM
This time, the group has sent four of its best works for Lifebuoy, Pepsodent, Britannia and Tetley
e4m Staff May 14, 2024 7:53 AM
