Acer India's marketing head Sooraj Balakrishnan discusses how retail fared for the company in 2023, why gaming will be a priority for Acer even in 2024, the preferred media mix and more

Sohini Ganguly Jan 18, 2024 8:15 AM

Gamers can download and install the game or play as Sunil Chhetri in any football game featuring Bangalore FC or Team India

e4m Staff Dec 22, 2023 4:50 PM

Guest Column: Sooraj Balakrishnan, Head of Marketing, Acer India, writes on how Marketing Technology has an important role to play in the B2C and B2B segments 

Sooraj Balakrishnan Nov 8, 2023 1:19 PM

Chhetri will be part of various media campaigns for the brand

e4m Staff Oct 10, 2023 12:13 PM

Marketers are increasingly inclining toward automation and AI-based solutions to address challenges

Archana Khatri Das Jan 7, 2022 9:11 AM

The account will be handled from the Motivator Bangalore office

exchange4media Staff Aug 10, 2021 1:29 PM

Goel will now head Acer’s consumer & commercial business group for India and Bangladesh

exchange4media Staff Jun 30, 2020 2:56 PM

The brand is helping parents to equip their child have a laptop so that learning continues from home and the child never misses a class

exchange4media Staff May 17, 2020 2:00 PM