L’oreal India spends Rs 1385.7 crore on advertising in FY23
The beauty brand’s advertising promotional expense grew by 50.67%
advertising-expenses
P&G’s quarterly ad spends down 50%
The FMCG company’s advertising and sales promotion expenses stood at Rs 96.92 crore for the quarter ended June 30, 2022
Measuring ROI can increase newspaper AdEx 1.5X by 2025
Guest Column: Manas Mishra, Co-founder, Mediant, suggested that simple solutions like Cloud Telephony can improve the ROI of newspapers, challenging the AdEx shift to digital media
PhonePe advertising expense shrinks 47.38% to Rs 535 crore in FY21
The company's revenue expanded by 86% to Rs 689.8 crore from Rs 371.7 crore
Microsoft Corporation India clocks turnover of Rs 9430.3 crore in FY21
Advertising promotional expenses shot up by 35% to Rs 316.7 crore from Rs 234 crore
Dream11's FY20 advertising expenses jumped 70% to Rs 1328 crore
Business promotion expenses of the company rose 40% to Rs 405.5 crore from Rs 289.6 crore
Lenovo India incurred advertising promotional expense of Rs 173.38 cr in FY20
Total expenses were reported at Rs 8,996 cr compared to Rs 7002.29 cr in the previous fiscal
Amazon Pay India's advertising promotion expenses jump 55.4% to Rs 2212.7 cr in FY20
The company continues to focus on security and reliability to ensure customers experience the ease and convenience of transacting digitally