InMobi sees revenue jump of 41% in FY23 InMobi's profit too sees a huge jump of Rs 89 crore Aditi Gupta Dec 20, 2023 8:22 AM
UPI apps, the new destination for brands to reach consumers? Industry experts tell us why the partnership between brands and UPI platforms is a win-win for both Tanzila Shaikh Dec 5, 2022 9:08 AM
YouTube unveils 2021’s top 10 most-watched ads in regional languages The annual regional ads leaderboard features ads across six languages – Marathi, Telugu, Bangla, Punjabi, Tamil, and Kannada e4m Desk Jan 20, 2022 3:49 PM
Why is VIVO Pro Kabaddi League an ad platform of choice for high-octane brand engagement? Year after year, the Pro Kabaddi league has elevated the status of Kabaddi as a sport, and created ample opportunities for brands to cut across target audiences in India e4m Desk Nov 11, 2021 4:12 PM
News top spender on programmatic video ads in India for Q1 2020: InMobi report According to the platform's latest report on programmatic video advertising, India has seen a 7% increase in video ad spends since Q1 2019 e4m Desk Jun 3, 2020 1:35 PM
Marketing during a crisis increases a brand’s sales: Sandeep Balani, Outbrain India Sandeep Balani, Head of India at Outbrain, speaks about key takeaways from the impact of the COVID-19 pandemic on the industry Neeta Nair May 15, 2020 9:11 AM