Date-wise News
The social media campaign urges viewers to stay positive during the current situation
exchange4media Staff Jun 3, 2020 10:00 PM
‘Atrangi’ celebrates eccentricity of audience choices pertaining to their life decisions and content that they consume
exchange4media Staff Jun 3, 2020 7:53 PM
Sajid Dadarkar and Ashwini Vyas have both been appointed as Senior Creative Directors
exchange4media Staff Jun 3, 2020 7:47 PM
Marketing & advertising leaders discussed ideas and novel concepts on the second day of #MediaNext 2020 which focussed on Digital Advertising & Brand Communication
exchange4media Staff Jun 3, 2020 7:27 PM
Sunrisers Hyderabad, Chennai Super Kings, Delhi Capitals, Kings XI Punjab and Rajasthan Royals have joined the platform, keeping their fans entertained during these difficult times
exchange4media Staff Jun 3, 2020 7:02 PM
Prior to this Chawla was VP Marketing at Hotstar International
exchange4media Staff Jun 3, 2020 5:10 PM
In Brand Finance's coveted ‘India 100 2020’ report, Taj achieved a brand strength index score of 90.5 out of 100
exchange4media Staff Jun 3, 2020 4:52 PM
The campaign included multiple influencers encouraging viewers to participate in the three-day-long challenge
exchange4media Staff Jun 3, 2020 4:42 PM
The film has been crafted and developed in-house by MagicCircle
exchange4media Staff Jun 3, 2020 3:53 PM
The contest is a digital hunt for the best entertainers on the internet
exchange4media Staff Jun 3, 2020 3:45 PM
GoQuest Media will get the rights for Queen and Ek Thi Begum
exchange4media Staff Jun 3, 2020 2:56 PM
The app clocked more than five million downloads since it was introduced, riding on the anti-China sentiments in the country
exchange4media Staff Jun 3, 2020 2:10 PM
According to the platform's latest report on programmatic video advertising, India has seen a 7% increase in video ad spends since Q1 2019
exchange4media Staff Jun 3, 2020 1:35 PM
Singhal will be reporting to Ben Goodman, Head of Digital Experience, APAC, Adobe
exchange4media Staff Jun 3, 2020 12:51 PM
Sood joins Pepsi brand ambassador Salman Khan who kicked off the digital-forward campaign last week
exchange4media Staff Jun 3, 2020 12:36 PM
With more than 111.9 million installs worldwide, the app has recorded a two-fold growth year-on-year since May 2019
exchange4media Staff Jun 3, 2020 12:32 PM
CEO Mark Zuckerberg had defended Facebook's stance stating the institution’s ‘commitment to free expression’
exchange4media Staff Jun 3, 2020 12:03 PM
Soni, who has been with the Group for 7 years, at present is President Distribution
exchange4media Staff Jun 3, 2020 12:01 PM
Pandey has earlier worked with agencies like Ogilvy & Mather, Weiden+Kennedy, SapientNitro, and brands like Nike, Unilever and Coke
exchange4media Staff Jun 3, 2020 11:57 AM
CEO Richard Edelman has said in an internal communication that the PR agency will have to go for pay cuts between 5-20%
exchange4media Staff Jun 3, 2020 10:41 AM
Facebook & Instagram users can now add music to posts and stories
exchange4media Staff Jun 3, 2020 10:02 AM
At Hotstar, Dasgupta was President, Strategy and New Ventures
exchange4media Staff Jun 3, 2020 9:30 AM
Shivendra Gupta, EVP, Business Standard, explains their paywall model, the challenges that they faced in implementing it, and the way forward
Dipali Banka Jun 3, 2020 9:15 AM
Most prominent players believe the industry will bounce back in two-three months
Sonam Saini Jun 3, 2020 9:11 AM
On the panel - B Srinivasan, Vikatan; Puneet Singhvi, Network18; Divya Bollareddy, Sakshi TV; Vignesh Vellore, The News Minute; Boby Paul, Manorama Online; with Rohit Raj of The Glitch as moderator
exchange4media Staff Jun 3, 2020 9:09 AM
Multiple investigations revealed that Mitron, down to its source code, was the exact copy of another Pakistani app called TicTic
exchange4media Staff Jun 3, 2020 9:03 AM
Apart from Prakash Javadekar’s initiatives like the Fact Check Cell, MIB has handed out some key ratifications that will have a significant impact on the media and entertainment industry
Tasmayee Laha Roy Jun 3, 2020 9:00 AM
Shekhawat quit Yatra.com several months ago, however, the company is yet to find his replacement
Neeta Nair Jun 3, 2020 8:55 AM
Narayan, AVP Category, Marketing & Retail, Tanishq, Titan Company Limited, reveals that the brand is witnessing pent-up demand and has received bookings even during the strict country-wide lockdown
exchange4media Staff Jun 3, 2020 8:37 AM
Guest Column: Sameer Saxena, Director – Strategy Marketing, Group Legrand India, writes how collaborating with consumers leads to trust, which in turn leads to more value for the brand
Sameer Saxena Jun 3, 2020 8:30 AM
Industry experts believe that although brands may be initially hesitant to advertise after a two-month lull, airport advertisements biz will surely bounce back
Noel Dsouza Jun 3, 2020 8:24 AM
The donation is a part of TikTok's #EveryViewCounts campaign that encourages users to participate by watching live sessions
exchange4media Staff Jun 3, 2020 12:00 AM
