Godrej & Boyce’s R-Day film says India’s true power lies in its collective force
The brand film is conceptualized by Creativeland Asia
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Godrej & Boyce appoints Dev Sarkar as head of Godrej Interio’s consumer business
Sarkar earlier served as Director, Sales and Marketing – Beverages for India, Nepal, Bhutan, Sri Lanka and Bangladesh at PepsiCo
Godrej & Boyce's digital ad spend has doubled to 40% in 3 years: Mehernosh Pithawalla
Pithawalla, Sr Vice President and Head of Brand and Strategic Insights, Godrej & Boyce, talks about the company's association with the country's growth, its marketing strategies & the road ahead
Madison Media Alpha wins integrated media mandate of Godrej & Boyce
The account was won in a multi-agency pitch
Godrej Locks tells you to 'live freely' and travel without fear
The campaign hinges on the theme of "trust", which builds on the brand's core proposition
Ayushmann Khurrana is brand ambassador of Godrej Appliances
The actor will feature in a series of campaigns for the brand, starting this April
Godrej & Boyce gifts the 'Promise of Security' this festive season
The company has announced assured gifts on the purchase of home lockers
Godrej unlocks phase 2 of #AgentofSafety
The initiative by Godrej Locks acknowledged the contributions of Covid warriors
Consumer Durables sector customises media mix in new normal, drives digital transitions
The sector witnessed a drop in ad volumes across TV, print and radio, whereas digital ad insertions were up by 19% during April-May'21
Godrej & Boyce launches #124YearsofMakingforIndia campaign
The newly launched campaign aims to inspire netizens with some of the lesser-known facts about the brand’s legacy
Godrej & Boyce, RPG Foundation partner with BMC, NGOs for online platform for food relief
Individual donations on 'Milkar for Mumbai' will be matched 5X by Milkar’s corporate partners like G&B, RPG Foundation and ATE Chandra Foundation